I was getting no rewards for my efforts, and no matter how hard I tried, I kept receiving punishments for my failures. Pink spends his book talking about how there needs to be an upgrade to the world’s current system of motivation, which he calls Motivation 2.0. Its definition is that people are incited by rewards and punishments, and when you set out to do a task it is only because of the negative or positive repercussions. It is a rudimentary formula because, do to observations from behaviorists, society knows that there are other motivating factors. Those other motivating factors take the shape of intrinsic motivators, and those are what make up Motivation 3.0, the system that Pink says society should develop. Motivation 2.0 is “deeply unreliable” in Pink’s words, as “many times it doesn’t [work]” and that is why people should aspire to work by Motivation 3.0 standards
I was getting no rewards for my efforts, and no matter how hard I tried, I kept receiving punishments for my failures. Pink spends his book talking about how there needs to be an upgrade to the world’s current system of motivation, which he calls Motivation 2.0. Its definition is that people are incited by rewards and punishments, and when you set out to do a task it is only because of the negative or positive repercussions. It is a rudimentary formula because, do to observations from behaviorists, society knows that there are other motivating factors. Those other motivating factors take the shape of intrinsic motivators, and those are what make up Motivation 3.0, the system that Pink says society should develop. Motivation 2.0 is “deeply unreliable” in Pink’s words, as “many times it doesn’t [work]” and that is why people should aspire to work by Motivation 3.0 standards