Why Lenovo succeeds

Why Lenovo Succeeds Nowadays, is hard for people to have high quality of life without technological products in their daily life. According to a survey, there are 900 million to 1 billion computer users (2010), therefore, there is no doubt that the technology industry is one of most intense and competitive industries in comparison with other industries. Lenovo is an IT miracle which growing rapidly and achieving successful not only in China but also in global competitive market. “Lenovo creates and builds exceptionally engineered personal technology, but we are much more than a tech company. We are defining a new way of doing things as a next generation global company.” that is Lenovo Group office (2013) introduces their company.

Lenovo Group achieves many great results since it was founded. In global aspect, Lenovo succeeded in purchasing the PC Department of IBM in May, 2005 (IBM sells PC group to Lenovo, 2005), which marked the birth of a brand new Lenovo. Lenovo dominates the third global computers market in the word. As aspect of social influences, Lenovo built on the success through its sposorships the Beijing Olympic Games as well as providing technological support for the Shanghai World Expo in 2010. In aspect of its brand value, Lenovo starts leading Chinese technology industry and turning it into one of most valuable companies in China. As for the aspect of sales, Lenovo ranked first in China for ten consecutive years. The sales network of the new Lenovo has spread all over the world through the sales organization of its own, its business partners, as well as the alliance with IBM.

Why Lenovo can make such a great success and grow up from a small company to a big group in the world? There are three significant asprcts play an important part on the road of success, which can be a good model for learning by other listed companies.

First of all, Lenovo has many outstanding leaders. Liu Chuanzhi, the most famous leader of Lenovo