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YouTube Business Model

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YouTube Business Model
Using a website of your choice - provide a brief background of the site including the company, product and/or service being offered, and the overall purpose of the site.
YOUTUBE is the website I choose and here is a brief background, YOUTUBE was launched on February 14, 2005 when three former PayPal employees activated the Internet sphere name “YouTube.com” and in initiated a video sharing website in which users can share their videos and view. It started as a free source to view and share videos without any need of login ID and password and people can view and write review on irrespective of any videos to share their opinions. It uses Adobe Flash player or HTML5 to play or stream the videos in web. It also has different video codecs in different operating systems to allow it to play. In midsummer 2006 YouTube was one of the fastest growing sites, uploading thousands of videos brining millions of video views per day. It was ranked fifth most popular website. In average nearly 20 million visitors per month, where about the male ratio higher than the female in visiting the website.
YouTube is also integrated into any websites using html content and can be into any social websites like Facebook or company websites. It also allows how to embed the video whether they can see the option of the player or to show related videos or not.
Identify the business model in which it follows specifying the attributes that classify it within that model selection.
It was announced that YouTube Company would be purchased by Google for US$1.65 billion in stock and this took place on October 9, 2006, before Google purchased it was using Advertising model and open to all (can’t exactly say open source) and even after YouTube was bought it remained an open.
The main success of the YouTube is first it is FREE, the second it yields profit. YouTube had provided free access to users the more users the more profit it can make, so the principle increase in advertisements rates and will

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