TALC Model
Butler Tourist Area Life Cycle
Butler’s Tourist Area Life Cycle (TALC)
Introduction
Tourism Area Life Cycle (TALC) is a model developed by Butler to explain the stages involved in the development of a tourism destination. TALC model has identified six stages involved in the lifecycle of a tourism destination. These stages include; exploration, involvement, development, consolidation, stagnation and decline/ rejuvenation. While many tourism scholars have adopted Butlers TALC model as tool for tourism destination planning, there are still a few tourism scholars who think that the model that not provide a comprehensive understanding of the development of tourism destination. This paper will evaluate to the extent to which Butler’s TALC model provides a useful means of understanding the historical evolution of tourism destination. Though this model is not comprehensive, it provides an effective tool that can be used in tourism destination planning.
Tourist Area Life Cycle Model
According to Butler’s TALC model a tourism destination goes through six stages. The first stage is exploration. This stage involves a few tourists discovering a new tourism area (Butler, 2011). This stage is usually characterized with minimal number of visitors due to limited access, limited knowledge and inadequate facilities. The tourist visiting such areas are mainly the allocentric or adventure seeking tourists. The second stage, involvement, begins when local community begins to participate in the tourism development process. On seeing a few tourists interested with their area, members of the local community begin to develop simple infrastructures and facilities such as access roads and small accommodation and catering facilities (Butler, 2011). More tourist gain knowledge of the area and the number of visitors begin to rise. At this stage the area is still popular among the allocentric type of tourists.
The development stage begins to set in when the government and small scale
Butler’s Tourist Area Life Cycle (TALC)
Introduction
Tourism Area Life Cycle (TALC) is a model developed by Butler to explain the stages involved in the development of a tourism destination. TALC model has identified six stages involved in the lifecycle of a tourism destination. These stages include; exploration, involvement, development, consolidation, stagnation and decline/ rejuvenation. While many tourism scholars have adopted Butlers TALC model as tool for tourism destination planning, there are still a few tourism scholars who think that the model that not provide a comprehensive understanding of the development of tourism destination. This paper will evaluate to the extent to which Butler’s TALC model provides a useful means of understanding the historical evolution of tourism destination. Though this model is not comprehensive, it provides an effective tool that can be used in tourism destination planning.
Tourist Area Life Cycle Model
According to Butler’s TALC model a tourism destination goes through six stages. The first stage is exploration. This stage involves a few tourists discovering a new tourism area (Butler, 2011). This stage is usually characterized with minimal number of visitors due to limited access, limited knowledge and inadequate facilities. The tourist visiting such areas are mainly the allocentric or adventure seeking tourists. The second stage, involvement, begins when local community begins to participate in the tourism development process. On seeing a few tourists interested with their area, members of the local community begin to develop simple infrastructures and facilities such as access roads and small accommodation and catering facilities (Butler, 2011). More tourist gain knowledge of the area and the number of visitors begin to rise. At this stage the area is still popular among the allocentric type of tourists.
The development stage begins to set in when the government and small scale