2. Individual Level M-PESA’s initial individual level business model focused on the person-to-person transfers‚ but it has grown to include person-to-business and business to business transactions. The former transaction‚ person to person‚ is for facilitating individual’s access to financial services like mobile money transfer and the latter is for mobile payment involving business. Person to Business (P2B) and Business to Business (B2B) M-PESA has evolved into a payment platform that lets businesses
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CHAPTER-1 1.1 Purpose of the Study To find out the marketing strategies of Airtel. To evaluate the channels and how they are working. To know whether customer receive the service on time‚ and is it fullfilling their needs to the desired levels. This would help to plan for the better channel and improve CRM activities which assure the customer to be satisfied. 1.2 Objective of the study To study the importance and development of tele–communication industry in today’s scenario. To understand the
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target for it. There are lots of advantages to expand the German market. So‚ there will be a P.E.S.T analysis of Germany as follow‚ which will show the internal‚ micro and macro marketing environment for the country. Then‚ the proposal will focus on the 7Ps marketing mix for the Glasgow commonwealth game‚ which will analyse the aims and target customers for the company. P.e.S.t analysis First of all‚ the P.E.S.T analysis of Germany would help the organisation to analyse the marketing environment through
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Meteor and the Irish telecommunications industry case analysis Omar Al-Kaisy When the telecommunications industry first started in Ireland in 1986 there was only one provider. Now we can see just how much the market has flourished with four providers and six mobile network virtual operators. The Meteor case study shows us how much the telecommunications industry developed in Ireland and how much of an impact Meteor had on it. Taking the studies of Porter‚ Hambrick and Fredrickson I will analyse
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QUESTION 1(10 marks) “The Modern world of Business revolves around Information Systems” Discuss the above statement in depth with reference to real world examples. What is an information system? A combination of hardware‚ software‚ infrastructure and trained personnel organized to facilitate planning‚ control‚ coordination‚ and decision making in an organization.The term information system is frequently used to refer to the interaction between people‚ processes‚ data and technology. In this
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highest share of rural sub Comapscribers as percentage of total subscribers among GSM players. Not surprisingly‚ It’s avg revenue per user is lower than the competition.. During Oct-Nov 2010‚ Idea’s ARPU was Rs. 126.9 compared to Airtel(150.37) and Vodafone(127.7). But with profits growing at a compounded annual growth rate of more than 70 pc‚ it would be hardly
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16-19 Application Form Hand in to Customer Services or send to Central Admissions Jennens Road‚ Birmingham B4 7PS e.admissions@bmetc.ac.uk w.www.bmetc.ac.uk t.0845 155 0101 Personal Information Ref No. Title (Mr. Mrs. Ms. Miss) Forenames Date of Birth Age Surname Male Female Address Post Code Email Mobile Telephone National Insurance Number Unique Learner Number How would you describe your ethnic origin White Mixed/Multiple
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A Comprehensive Project On Effects of Mobile on Consumer Buying Behavior and Marketing Strategies In partial fulfillment of the requirement of two years full time Masters of Business Administration (MBA) Programme (2011-2013) Of Kalol Institute of Management‚ Kalol UNDER GUIDANCE OF: PREPARED BY: Ms.______________________ Darshak Modi (KIM-150) Professor
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Bharti Airtel Group 2 • • • • • • • • • • • Ashish Dubey Dibyashree Mohanty Akshay Shetty Preeti Basu Anshul Kumar Ashish Kumar Mudit Arora Nikhil Kumar Rahul Sangtani Tribhuvan Sharma Puja Katare Vision‚ Mission and Values.. VISION MISSION VALUES By 2015 Airtel will be the most loved brand‚ enriching the lives of millions “ We at Airtel always think in fresh and innovative ways about the needs of our customers and how we want them to feel. We deliver what we promise and go out of our way
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Marketing Research for Pass1 Unit 3 Definition The management process through which goods and services move from concept to the customer. As a practice‚ it consists in coordination of four elements called 4P’s: (1) identification‚ selection‚ and development of a product‚ (2) determination of its price‚ (3) selection of a distribution channel to reach the customer’s place‚ and (4) development and implementation of a promotional strategy. As a philosophy‚ marketing is based on thinking about
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