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    is a part of the business administration course being taken up at Department of Management Studies‚ Lovely Professional University‚ Phagwara. I was provided opportunity to undergo training at the Jammu and Kashmir bank at its zonal office JAMMU‚ my field of interest was to study the: “CUSTOMER SATISFACTION TOWARDS JAMMU AND KASHMIR BANK IN JAMMU” This project has been of great help in providing me an insight into the real life working of an organization. It gave me a chance to apply‚ all I had

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    Introduction Bikanervala is a restaurant franchisee with a chain of restaurants all over the country. It was founded in 1950. Bikanervala is one of India’s most prominent families in the business of traditional hospitality products like sweets and namkeens. It is a 100% vegetarian multi- cuisine restaurant. Bikanervala’s concept always has been to innovate and yet maintain the original flavour of traditional Indian food with primary focus on quality‚ hygiene and affordability. Bikanervala showrooms

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    Apple Customer Loyalty

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    keeps its existing customers? Introduction It is said that customers’ loyalty is of great importance for the survival of a certain company in order to retain its existing customers. As Hultén (2007: 256) suggests‚ considering customers and customer-centric views is vital to understand how markets are developed‚ maintained and operated. Customer loyalty is widely seen as a key determinant of a firm’s profitability. It’s a common fact that it costs more to acquire a new customer than retain an existing

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    1. Abstract This white paper explores the Return on Investment (ROI) attributable to Customer Relationship Management (CRM) systems. It provides a discussion of the potential returns from such a system. Any organization attempting to analyze the ROI from a CRM solution must first complete a Situation Analysis (SA) to understand where the ROI may come from‚ as the sources of benefits relating to ROI vary from one organization to the next. Sources of ROI attributable to a CRM implementation arise

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    Customer Brand Awareness

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    BACHELOR’S THESIS IN BUSINESS ADMINISTRATION CUSTOMERS BRAND AWARENESS A CASE STUDY OF WILLYS GROCERY STORE Authors: Kris Ayadiani v09kkaya@du.se & Timothy Enadeghe h08tjena@du.se Supervisor: Bertil Olsson Examiner: Sabine Gebert Persson Course: Business Administration Credit: 15 ECTS

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    Customer Focus in Tqm

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    What important role do customers play in the quality management of an organization? The most important asset of any organization is its customers.An organization’s success depends on how many customers it has‚how much they buy‚ and how often they buy.Customers that are satisfied will increase in number‚ buy more‚ and buy more frequently.Customer satisfaction is not an objective statistics but more of a feeling or attitude. If customers are happy with a product or a service they have purchased

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    Pre Shipment Finance

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    Pre-Shipment Finance Pre Shipment Finance is issued by a financial institution when the seller wants the payment of the goods before shipment. The main objectives behind pre-shipment finance or pre export finance are to enable exporter to: * Procure raw materials. * Carry out manufacturing process. * Provide a secure warehouse for goods and raw materials. * Process and pack the goods. * Ship the goods to the buyers. * Meet other financial cost of the business. Types

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    Best practices for measuring customer satisfaction? Is it upper level management‚ hired consultants‚ surveys‚ or reactions to industry swing? So many choices but what really is a best practice. Customer satisfaction programs‚ research‚ employee satisfaction‚ and personal experience all play a role in measuring customer satisfaction. Even when using those practices it takes effort and continuous improvement to stand a chance on improving customer engagement and satisfaction. Hopefully these next

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    Hug Your Customers

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    Hug Your Customer Jessica Gallentine By: Jack Mitchell Published by: Hyperion Copyright: 2003 Pages: 271 There are eight parts to this book they are: Hugging 101: the principles of passionate customer service From three suits to three thousand: evolving a hugging organization The big secret: how to hire and retain great associates Olive doesn ’t work here anymore: you can ’t compete with technology Game day: It ’s about playing to win The formula: have an economic

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    Customer Is Always Right

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    keeness to put customers first Important to reach a business’s objectives and goals Customer is the main source of revenue Important to follow the policy in order to retain customers To retain company’s image and reputation Avoid bad public relation Avoid customer desertion Avoid law suits Leads to higher profitability 10.Satisfied and happy customers will promote your products or services 11.Having your customers as ambassadors help

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