Case 11.1: The direct sales model or a ‘dual system’ model: Dell’s distribution strategy in China. 1. What are Dell’s FSAs? What are the macro-level requirements for the direct sales model to be successful? What are the major advantages of the direct model‚ compared with the tradi tional channel strategy in the computer business? Dell’s main FSA is its well designed and integrated supply chain based on its direct sales model. Dell successfully controls its own distribution‚ bypassing conventional
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contents 1.0. Introduction 3 2.0. Marketing Model 4 2.1. Direct sale model definition 4 2.2. The main features of Dell direct sale model 5 3.0. SWOT Analysis 6 3.1 strength 7 3.2. Weakness 8 3.3. Opportunity 8 3.4. Threat 9 4.0. Problems of Dell direct sales model 9 4.1. Internal factors 9 4.2. External factor 11 5.0. Recommendation 12 6.0. Reference 14 Hartline‚ Ferrell. (2011).Marketing Management Strategies. International Edition. 5th Edition. South Western Cengage Learning: Canada
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their potential customers and in recent years the direct sales and product promotion method is gaining popularity among the companies‚ thus it is important to know what factors affect the company’s direct sales organization for direct selling business function to be successful. The bachelor thesis is based on the analysis of the theory by studying the organization of direct sales in company SIA "Bite Latvija"‚ research seeks proposals for direct sales organization within the enterprise. Undergraduate
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The DBK headquarter sat down and review the sales numbers. A big driver of the years of success was the growth in the number of sales representatives. But Creevey the CEO of DBK was faced with the situation that representatives would not climb the sales ladder up. The rate at which new representatives were transitioning to leader and starting to build their own sales team is slowdown. But the willingness to build up a team is central for the business model of DBK. The reason therefore is already mentioned
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The name of the company was changed to 3M India Limited in Dec 2002. 3M in India has manufacturing facilities at Bangalore‚ Ahmedabad‚ Pune & Pondicherry with more than 1800 employees. For the Financial year ended March’11‚ 3M India posted a net sales of Rs. 1176 crores with net profits of Rs.99 crores The 3M technology solutions expertise has been tried and tested for performance‚ safety‚ value & productivity in markets that include Aerospace‚ Railways‚ Highways‚ Defense‚ Security‚ Mining
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Direct Instruction Model Anthony Panichelli EDU 381 Curriculum & Instructional Design Instructor: Anita Gadsden September 10‚ 2012 “The purpose of the Direct Instruction model is to teach knowledge and skills that are already
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TABLE OF CONTENTSINTRODUCTION3PERFORMANCE OF AVON’S STOCK FROM 1978-19883EVALUATION OF AVON’ S FINANCIAL CONDITION IN MID-19885PURPOSE OF THE EXCHANGE OFFER6EVALUATION OF THE TRADE-OFF7REFERENCES10INTRODUCTIONA firm’s decisions about dividends are often mixed up with other financing and investment decisions. Some firms pay low dividends because management is optimistic about the firm’s future and wishes to retain earnings for expansion. Other firms might finance capital expenditures largely by borrowing
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Avon’s mission statement is to be the company that best understands and satisfies the product service and self-fulfillment needs of women globally. They state on their web site that their dedication to supporting women touches not only beauty-but health‚ fitness‚ self-empowerment and financial independence. This is a good mission statement for a company selling beauty products to women all over the world. Avon started selling beauty products door to door in 1886. For generations women have been
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Designs by Kate: The Power of Direct Sales For every failure‚ there’s an alternative course of action. You just have to find it. When you come to a roadblock‚ take a detour.1 — Mary Kay Ash‚ Founder‚ Mary Kay In November 2010‚ Kate Creevey‚ CEO and founder of Designs by Kate‚ Inc. (“DBK”)‚ sat down with her management team to review the quarterly sales numbers. DBK‚ which sold women’s jewelry via the direct-sale methods pioneered by Tupperware‚ had enjoyed rapid sales growth since its founding five
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firm aims at maximization it sales revenue (price x quantity0 rather than its profit. Hence his hypothesis has come to be known as sales maximization theory & revenue maximization theory. According to baumol‚ sales have become an end by themselves and accordingly sales maximization has become the ultimate objective of the firm. Hence‚ the management of a firm directs its energies in promoting and maximizing its sales revenue instead of profit. The goal of sales maximization is explained by the
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