ALTRIA GROUP‚ INC. (MO) 10-Q Quarterly report pursuant to sections 13 or 15(d) Filed on 07/26/2012 Filed Period 06/30/2012 UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON‚ D.C. 20549 FORM 10-Q (Mark One) ý QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30‚ 2012 OR ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period
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overall picture of how to classify and appreciate strategy tools and models. Mintzberg et al. have developed schools of thought to help alleviate and categorise this problem but this approach lacks a comparison of the models found in industry e.g. BCG‚ 7S McKinsey‚ ANSOFF etc. Consequently at academic level (but not only) we see models like P5F‚ etc. predominate while tools like SWOT‚ PEST‚ ARC etc. populate the consultancy arena and operative levels of the organisation. The purpose of this paper
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Virgin provides ‘strategic intent’ by laying certain ideologies for its SBU’s to follow. This provides discipline and strong methodologies for the units to adhere too. Another element of ‘value adding’ via Virgins parenthood can be explained using the BCG matrix. The Virgin group’s portfolio shows high market share and strong growth within their markets. These positive denotations enable management to visualize the potential of concurrent markets and ensure growth is fully realized. 4. ‘’The greatest
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(Smith‚ Ansoff) or brand expansion (Borden‚ Ansoff‚ Kerin and Peterson‚ 1978)" (48). Market maturity strategies "In maturity‚ sales growth slows‚ stabilizes and starts to decline. In early maturity‚ it is common to employ a maintenance strategy (BCG)‚ where the firm maintains or holds a stable marketing mix" (48). Market decline strategies At some point the decline in sales approaches and then begins to exceed costs. And not just accounting costs‚ there are hidden costs as well; as Kotler (1965
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Weaknesses‚ Opportunities‚ and Threats involved in a project or in a business venture. A SWOT analysis can be carried out for a product‚ place‚ industry or person. 6. The BCG matrix or also called BCG model relates to marketing. The BCG model is a well-known portfolio management tool used in product life cycle theory. BCG matrix is often used to prioritize which products within company product mix get more funding and attention. 7. retrenchment‚ is reduces outgoing money or expenditures
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strategic decision making. What is BCG Matrix? Explain Porter’s competitive five forces model. Analyse your chosen company’s competitive environment. Organizational Structure Findings & Analysis: Strength: Explain the strengths of the company. Weaknesses: Discuss the weaknesses of the company. Opportunities: Find the opportunities of the business. Threats: What are the threats for the business in the external environment? Plot the company products in the BCG Matrix with proper explanation.
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3 planning techniques adopted for planning the business strategy are: Boston Consultancy Group Matrix. According to the BCG matrix‚ companies’ business units can be categorized into 4 categories. These categories are based on the amalgamations of market share and market growth relative to the biggest competitor. Based on BCG matrix‚ it is very good for the company when its products have large market share or the product’s market is growing very fast. The Boston Consulting Group Portfolio Matrix
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Key drivers for change 14 3.3 Scenario analysis 14 3.4 Industry life cycle 16 3.5 Five forces framework 17 3.6 Strategic group 18 3.7 Disruptive innovation 19 3.8 Summary of internal and external analysis 21 GENERATION OF STRATEGY OPTIONS 22 4.1 The BCG matrix 22 4.2 Business level strategy 22 4.3 Corporate level strategy 24 4.4 International level strategy 28 STRATEGY CHOICE AND JUSTIFICATION 35 5.1 Evaluation of strategic options 35 5.2 Justification 36 IMPLEMENTATION ISSUES 37 6.1 Resource implications
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Considering L’Oréal’s product portfolio and analyzing the BCG matrix created‚ we can make a few recommendations to L’Oréal. Firstly‚ we notice that there are a few categories that are considered‚ in the BCG matrix‚ as Dogs‚ being these areas that have a low relative market share and a low growth rate. These are the following: Normal; Antidandruff; and Greasy. Dogs are normally considered unattractive‚ but there are exceptions‚ when the size of these markets is still a great volume of the company’s
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------------------------------------------------- Date Due: July 25‚ 2013 ------------------------------------------------- Date Submitted: July 25‚ 2013 ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- EXPERIMENT NO. 4 -------------------------------------------------
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