THE AWARENESS OF LYCEUM OF THE PHILIPPINES UNIVERSITY STUDENTS AND LOCAL RESIDENTS OF QUEZON CITY IN “WOW PHILIPPINES” AND “PILIPINAS TARA NA” ANDAYA‚ STEPHANIE MARIE M. MODESTO‚ NOVIE MAE L. TANYAG‚ HERSHEY KHAY V. SUBMITTED TO THE FACULTY OF THE COLLEGE OF INTERNATIONAL TOURISM AND HOSPITALITY MANAGEMENT LYCEUM OF THE PHILIPPINES UNIVERSITY-MANILA IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF BACHELOR OF SCIENCE IN TOURISM OCTOBER 2011 APPROVAL SHEET This
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beginning‚ M & M was created for the US Army‚ allowing them to carry anywhere without the chocolate melts. The two "M" is for William F.R. Murrie and Forrest E. Mars‚ Sr. William was the son of the president of Hershey chocolate that allows Mars to engage in the production of grain Hershey chocolate. hazardous materials In
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who gave us golden opportunity to do this wonderful project on the topic “BCG Matrix of AMUL”. While studying this project I gained lot of knowledge and information. Secondly I would also like to thank my Parents and Friends who helped me a lot in finishing this project within the limited time. I have made this project not only for marks but to also increase my 5 ACKNOWLEDGEMENT Contents What is BCG Matrix? The BCG growth- share matrix STARS CASH COWS DOGS QUESTION MARKS History
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The BOSTON CONSULTING GROUP (BCG) and his team in 1970‚ evaluated SBUs with respect to two dimensions‚ namely - Business growth rate‚ i.e.‚ how rapidly is the entire industry increasing‚ and - Market share‚ showing whether a business unit has larger or smaller share than its competitors. The combinations of Growth and Share provide four categories of SBUs for a Corporate portfolio. The BCG Matrix The BCG Growth-Share Matrix‚ 1970 Analysis of the BCG Matrix The combinations of
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product portfolio in which we rank our product or we can say that where our products are stands in the market. We’ve three Matrices under this tab. 1. BCG Matrix (Boston Contingency Group) 2. GE Matrix (General Electric) 3. Product/Market Growth Matrix BCG Matrix It is what how we maintain or analyze our product. Here’s the matrix. BCG Matrix Explanation If the industry is growing and your share is low‚ you’requestion mark (?). What are you doing? You need toimprove. Like Snakes industry
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FIRST FEW VACCINES Vaccination is a simple‚ safe and effective way of protecting babies and children against diseases. The risks from having these diseases are far greater than the risk of any minor side effects from vaccination. When your child is given a vaccine‚ their body responds by making antibodies‚ the same as if they had caught the disease but without getting sick. Then their body produces antibodies to destroy the vaccine and these stay in your child’s body and protect them against the
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What is a Marketing Map? Marketing Map is the process followed by marketers to generate value for the customers. Value can be defined as the ratio of perceived costs to perceived benefits. Perceived benefits are the advantages of the product perceived by the customer as compared to its competitors. Tangible benefits are physical benefits say a light weight comfortable shoe. An example of intangible benefit is the promise of quality that a product brings. Perceived costs are the economic
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Microbiology is the study of microorganisms which must be viewed with the aid of a microscope or electron microscope. The importance of microbiology includes: used in biomedical research‚ creation of medicines‚ environmental applications and new research tools. Disease causing organisms include: protists‚ bacteria‚ viruses and other microorganisms. Bacteria are important for fixing N2 in a usable form for plants. Bacteria and some fungi are important in decomposition and recycling
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Word format. http://ir.jcpenney.com/phoenix.zhtml?c=70528&p=irol-sec A sample Project template is available for download in Doc Sharing. The sample project compares the ratio performance of Tootsie Roll and Hershey using the 2009 financial statements of Tootsie Roll and Hershey provided in Appendix A and Appendix B of your textbook. Description This course contains a course project where you will be required to submit one draft of the Project at the end of Week 5 and the final
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Strategic choice is a decision making process. Strategic choice could be defined as the decision to select from among the grand strategies considered‚ the strategy which will best meet the enterprise’s objectives. The decision involves focusing on a few alternatives‚ considering the selection factors‚ evaluating the alternatives against three criteria‚ and making the actual choice. The four steps in the process of strategic choice are; • Focusing on alternative • Considering the selected factors
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