is responsible for the positive outcome. Akshay Aggarwal Ashok Kumar Mayank Singh Saurabh Bhise Mohit Sharma Specific problem to be investigated • • • • Study the marketing strategy of Micromax Mobiles over the last two years. Comparative analysis with other players like Nokia‚ Samsung‚ lava‚ Maxx etc. Studying the brand image amongst consumers. Studying its transition from rural to urban India. Objectives of the study To Study the marketing strategy of Micromax mobiles. A new cell
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ALVI’S ALBAY CAFÉ Rizal St‚ Daraga Albay Alvis Albay Café‚ Built in 1918 is a fine dinning restaurant old house with a very nice ambiance. it also serve’s excellent food at affordable price‚ and it is accessible along the main road in rizal st and it has a safe parking area. Alvi’s Albay café is good for weddings‚ conventions‚ group hang-outs and other special occasion’s. They also have a wide garden for your relaxation . Tables are arranged with antique dishes and silver candlesticks. Other
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CAFÉ DE CORAL HOLDINGS LIMITED (Incorporated in Bermuda with limited liability) Stock Code : 341 Annual Report 2010 Contents Directors and Corporate Information Financial Highlights and Calendar Chairman’s Statement 2 3 6 10 18 24 36 51 53 55 56 57 58 60 61 Managing Director’s Operational Review Biography of Directors and Senior Management Corporate Governance and Corporate Social Responsibility Report Report of the Directors Independent Auditor’s Report Consolidated Statement of
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Table of Contents Introduction: Error! Bookmark not defined. Background 2 Business description Error! Bookmark not defined. Vision 2 Swot Analysis........................................................................................................................... Strength.......................................................................................................................... Weakness..........................................................
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Analysis of the competitive process that takes place within ‘Smartphone market’ Table of Contents Executive Summary 3 Introduction 3 Detailed Discussion 4 Market Share 4 The nature of the product 5 Composition of the market‚ demand growth‚ and elasticity 5 Economies of scale and technology 6 Market structure 6 Market dimensions 7 The principal dimensions of competition and business rivalry 7 Other Generic strategies applied by firms in this market
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OF LOCAL COFFEE SHOPS AN COFFEE SHOP CHAINS Coffee shops have always been important for British people. When they want to read a book and newspapers ‚meet new people‚ follow commodity prices‚ have knowledge of political issues‚ learn about what others think of a new book‚ be aware of the latest scientific and technological developments‚ have a chat with friends‚ they are going to coffee shops. In the past‚ there were only local coffee shops which are also named as high street coffee shops. Nevertheless
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Introduction....................................................................................................... 4 III.Profile of KFC...................................................................................................4 IV.Industry Analysis...............................................................................................4 V.Marketing Strategies of Pakistan and the Philippines……………………….4 VI.Comparison between Pakistan and the Philippines .............................
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1. Executive Summary Cheetahs’ Internet café With fast appreciation of technology amongst the people of Zimbabwe‚ an insatiable need for access to internet has spread out across all societies in Zimbabwe. This has seen mushrooming of internet cafes in different parts of the nation. It is this mismatch between vast demand for internet services and few players in the market that has attracted me into seeking lines of credit in order to fill in the gap. Researches have arrived at a conclusion that
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MARKET OPPORTUNITY ANALYSIS Market Opportunity Analysis is a prime tool to determine attractiveness and probability of success in the growing market. It helps in understanding: • It is important for companies to evaluate opportunities so as to grow their business and to sustain in a competitive world where competitors Following is the Opportunity Matrix that can be used to analyze opportunity. | |Success Probability | | |
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Table of Contents How has Trung Nguyen coffee company built/expanded in market? 2 Introduction 2 Internal environments 2 Management 2 Customers 4 Suppliers 4 External factors - PESTEL Analysis 5 Economic factors 5 Social/cultural factors 6 Legal constraints 6 Core competences 6 Clear and distinctive product 7 Difficult to copy 7 Competitive advantages 7 Product differentiation 7 Service differentiation 8 Quality 8 The global perspective 8 Some restriction of Trung Nguyen and Recommendation 10 Conclusion
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