The Future of Cruise Industry Abstract Cruise industry has rapidly developing since 1990s; it becomes not only as transportation tool‚ but a modern way of travel and even lifestyle. It is regarded as ‘floating resorts’. This journal article focuses on the future development of cruising industry. It examines cruise industry on five main factors: the structure of the industry: high concentration and enter of Low-Cost cruise lines; the potential customers: whether aging population or young generation
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Rivalry: (High) Carnival is the leading company within the cruise line industry‚ has a large fleet capacity and operates 11 of most recognizable cruise brand names. The cruise line industry is effectively an oligopoly market; in which the market is shared by a small number of producers or sellers. Carnival is constantly engaged in marketing and pricing battles with their competitors‚ making internal rival central to the industry. They are only few large competitors in the North American cruise industry
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Discussion Board 2 Merry C. Stewart Organization’s Culture Phase 2 Discussion Board 2 Part 1 MGM 255-1301A-05 Randal Aungst January 16‚ 2013 Whether on the individual level or as an organization‚ we must all deepen our human skill at respecting and honoring our differences and staying focused on our common goals. Milton Hershey believed that‚ “workers who were treated fairly and who lived in a comfortable‚ pleasant environment”‚ would be better workers. He not only built a town for his
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The Uneasily Defined Organizational Structure of Apple Anna Windust MGT/230 January 20‚ 2013 Christi Monk The Uneasily Defined Organizational Structure of Apple Organizational structures have been used for centuries to help people within organizations to understand who holds authoritative roles and how it is ordered‚ who has certain responsibilities and how they are organized and executed‚ and how communication flows between the tiers of management (“BusinessDictionary‚” 2013). There are
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Specific Purpose: To inform the audience of what a cruise vacation is like. Attention getter: Have you been on a vacation where it was just you and the sea. Where you can have access to endless buffets around the clock? Where you can see different places in a short amount of time? Thesis Statement: Taking a cruise vacation is an exciting way to travel. Overview: There are so many different things you can do on a cruise ship. You can relax by the pool‚ do different activities‚ dress up for shows
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corporation’s organizational structure is a formal composition of the task and reporting relationships that allows the corporation to control‚ coordinate‚ and to motivate its associates as one cohesive unit to ensure a common goal is achieved. Although there are only approximately seven (7) organizational structure types recognized‚ each organization has a way of pulling these components into one structured outline to portray the necessary relationships. When composing a structure for a particular
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The Role of the Organizational Structure An organizational structure can be either flat or tall‚ depending on the number of employees in the company. Flat structures are best for very small companies‚ as they usually have only one person responsible for each functional area‚ like marketing. Small companies can also have tall organizations‚ which are typically organized by functional area‚ specific products or a combination of the two‚ called a matrix organization. There are several key roles for
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The Centralized Organizational Structure of the US Military Thaddeus A. Menold‚ Sr. Project Management 611 Embry-Riddle Aeronautical University August 23‚ 2014 The Centralized Organizational Structure of the US Military I have served as a warrant officer in the US Army since 1992‚ which means that I have always worked in a centralized organization. Why must our military use a centralized organizational structure? The nature of our military’s missions require a structure with a definite chain-of-command
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|Cruise line: |Target market’s |Benefits offered (differentiation): | |Carnival Cruise lines |All ages |a wide variety of on-board choices; a fun‚ relaxed | |Resort / Contemporary Cruise | |atmosphere; outstanding value; and beautiful and exciting | |Lines |
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management decides which organizational structure will be used to run the project. There are three organizational structures that can be chosen from consisting of the Functional‚ Matrix‚ and Pure Project structures. Each of these has their advantages and disadvantages in structuring a project. Project managers are in charge of initiating‚ planning‚ executing‚ controlling and closing the project. Prior to beginning a project the manager needs to decide which organizational structure is the best fit to run
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