Merck case analysis Follow this format‚ provide *brief* answers. 1. External (use PESTEL framework) - What are Merck’s opportunities and threats? 2. Internal (use VRIO framework)- what are Merck’s strengths & weaknesses? 3. What is Merck’s performance trend? 4. What strategic actions can Merck take to gain and sustain a competitive advantage in the pharmaceutical industry and why? 1. Merck’s opportunities and threats PESTEL FRAMEWORK - Threats A lot of competition from piers Expiring patents
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Case Questions (1/2) What has happened now: http://www.lexology.com/library/detail.aspx?g=5dc7c10a-7a1b-4b09-a387-7aa7a09b5c95 https://www.lexology.com/library/detail.aspx?g=fc41db30-6793-4f92-90ae-a0bb82e6fdaa Bayer India: http://www.bayergroupindia.com/pdf/Bayer%20CropScience%20Limited-Investor%20Presentation.pdf 1. How does the court order affect Bayer’s overall business strategy in India? (1 slide) (10%) Bayer has a long history in India since 1896 and is targeting sales
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The Vioxx Recall: A Case Study Outline: i) Introduction ii) The Case: Profit versus Safety iii) An analysis of the Ethical Issues a) Cover up of Vioxx Safety concerns b) Control of Information c) Direct Marketing of prescription Drugs iv) The role of legislation Introduction The Vioxx debate had at its center a leading pharmaceutical company that enjoyed a good run of blockbuster drug releases in the 1990’s. This particular drug was envisioned to follow
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from giant firms to individual businesses. The responsibilities of a CEO‚ as a result‚ have been classified by a large amount of research to help to improve management efficiency. It is essential for CEOs to recognize their specific responsibilities in different sizes of companies‚ which are to be compared and contrasted in the following three phases‚ management models‚ obligation sharing and social responsibilities. For CEOs in both large and small companies‚ the responsibility lies in choosing
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rP os t HKU978 NIKHIL CELLY op yo HAIER IN INDIA: BUILDING PRESENCE IN A MASS MARKET BEYOND CHINA In a short 25 years‚ Haier Inc had emerged from being a small refrigerator factory in northeast China to becoming the world’s biggest appliance seller by retail volume. It had exported to developed markets in the 1990s‚ set up factories overseas and created a global retail chain that made it an unmatched success in China. This company that made its name by exporting refrigerators
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THE NATION’S NEWSPAPER BS2003-01b Collegiate Case Study Adelphia founder‚ 2 sons‚ 2 others arrested in fraud By David Lieberman and Greg Farrell www.usatodaycollege.com Accounting fraud Part II: The results “Creative accounting” is not a new technique‚ but it can certainly be a costly one. Businesses feel the pressure to appear profitable in order to attract investors and resources‚ but deceptive or fraudulent accounting practices often lead to drastic consequences. Are these so-called
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Macro Economics DETAILED PROJECT REPORT India trade relation with South- Africa ACKNOWLEDGEMENT “Perseverance inspiration and motivation have always played a key role in success of any venture”. I hereby express my deep sense of gratitude to all the members involved directly and indirectly in this project work. I would thank to God for their blessing and my parents also for their valuable suggestion
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The Case of the Temperamental Talent by Lawrence R. Rothstein Harvard Business Review No. 92608 Harvard Business Review NOVEMBER-DECEMBER 1992 Reprint Number CHARLES HANDY BALANCING CORPORATE POWER: A NEW FEDERALIST PAPER 92604 JERROLD T. LUNDQUIST SHRINKING FAST AND SMART IN THE DEFENSE INDUSTRY 92606 NANCY A. NICHOLS PROFITS WITH A PURPOSE: AN INTERVIEW WITH TOM CHAPMAN 92602 RAVI VENKATESAN STRATEGIC SOURC1NG: TO MAKE OR NOT TO MAKE 92610 AMAR BHIDE BOOTSTRAP FINANCE: THE
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Some argue Enron’s record-breaking bankruptcy and eventual demise was the result of a lack of ethical corporate behavior attributed‚ more generally‚ to capitalism’s inability to check the unmitigated growth of corporate greed. Others believe Enron’s collapse can be traced back to questionable accounting practices such as mark-to-market accounting and the utilization of Special Purpose Entities (SPE’s) to hide financial debt. In other instances‚ people point toward Enron’s mismanagement of risk and
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Introduction INTRODUCTION TO COMPANIES (Chevron Corporation) Chevron Corporation is an American multinational energy corporation. Headquartered in San Ramon‚ California‚ and active in more than 180 countries‚ it is engaged in every aspect of the oil‚ gas‚ and geothermal energy industries‚ including exploration and production; refining‚ marketing and transport; chemicals manufacturing and sales; and power generation. Chevron is one of the world’s six "super major" oil companies; as of 2013
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