Required skills 5 Part 2: Key issues and Recommendations 6 1. Introduction 6 2. Key issues 6 2.1 Motivation and job satisfaction 6 2.2 Recruitment and selection 7 2.3 Training and development 7 2.4 Key account management 8 2.5 Sales team structure 8 3. Conclusion 9 4. Recommendations 10 4.1 Change the reward system 10 4.2 Set up the formal recruitment and selection process 11 4.3 Set up a standardized training 11 4.4 Restructure the sales team with the new role of KAM
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in growing and developing their sales staff. Programs such as “Coaching Moments” and bi-weekly “Touch Bases” encourage sales associates to improve their performance. Nevertheless‚ it is important to evaluate the factors that are driving sales‚ identify potential or hiding issues‚ and find ways to solve them. The Coach stores are categorized according to sales volume from “A “to “D”. An “A” store has the highest sales volume while a “D” store has the lowest sales. The store analyzed in this report
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CEEMEA Sales and Trading Citicorp and Travelers Group have spun one of the best business mergers in history. This merger introduced CEEMEA as technological powerhouse in between the years of 2000 and 2002. The operations of this unit have created substantial market gain for Citigroup‚ proving that information systems can be placed in the forefront as the leading business strategy. This paper will analyze the corporate efforts of this unit and the overall business impact on Citigroup.
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methods along with advertising. A sales promotion is a promotional method that uses short-term techniques to build awareness and encourage consumers to purchase a product. Sales promotions are specifically designed to persuade a consumer to act in response. The main factors of sales promotion apart are that it involves a short-term value offer and the consumer must perform some activity in order to be qualified to receive that value offer. Two Key GroupsAlthough sales promotion classified as business-to-business
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Ethics Week 1 Assignment Choice 2 A married couple‚ both addicted to drugs‚ is unable to care for their infant daughter. She is taken from them by court order and placed in a foster home. The years pass. She comes to regard her foster parents as her real parents. They love her as they would their own daughter. When the child is 9 yrs. old‚ the natural parents‚ rehabilitated from drugs‚ begin court action to regain custody. The case is decided in their favor. The child is returned to them‚ against
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Sales Force Selection The sales force is solely responsible for building the bottom line of an organization. It is the only department that brings in revenues & hence must be given due importance in the organizational structure. Selection of the sales force must be a careful process that ensures that top quality salesmen‚ who will exhibit motivation‚ a strong orientation towards results & loyalty to the company. Selection is the process of discovering the qualifications & characteristics
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Potential sources of bias in heuristics Misplaced loyalty Obedience to authority and susceptibility to peer pressure. The desire to fit into an organization‚ to be a team player‚ to get along with co-employees‚ people are more likely to undertake unethical actions in the workplace and elsewhere if peers are engaging in similar behaviour. Overoptimism and overconfidence People tend to rate themselves as well above average in most traits‚ including honesty. Businesspeople tend to believe that
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The Tragedy of the Commons Response Garrett Hardin’s The Tragedy of the Commons raises awareness on and suggests a solution for overpopulation‚ and Beryl Crowe’s The Tragedy of the Commons Revisited is a refutation of Hardin’s work. While Hardin attempts at discussing every aspect of the population problem‚ he has ignored the population trend that has begun from his era and has taken individual freedoms too lightly. He has also made wrong assumptions‚ thus experiencing Crowe’s rebuttal. The following
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AN EMPIRICAL ANALYSIS OF AFTER SALES SERVICE AND CUSTOMER SATISFACTION Abstract. In today’s ever changing competitive environment‚ business cannot survive unless they satisfy their customers. The delivery of after sales service by a company is critical in satisfying customer needs and perceptions. In order to have quality after sales service a proper delivery system has to be in place. This is an empirical study on after sales quality of Pakistan’s automotive battery manufacturer. The research measured
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ADVANTAGES OF SALES LETTERS Sales letter is an influential letter targeting specific group of audience. Your sales letter main purpose is to persuade the prospects to buy your products or hire your services. Apart from increasing the sales and introducing your product or services‚ there are many benefits of a sales letter as well. Few of them will be like: • Sales letters are a great way to get your readers attention. Adding a catchy headline is the most important part of sales letter copywriting
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