"Compare and contrast the personal selling skills and processes used in two different selling situations" Essays and Research Papers

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    (308A) SALES MANAGEMENT & PERSONAL SELLING OBJECTIVES: 1. To provide an understanding of the concepts‚ attitudes‚ techniques and approaches required for effective decision making in the areas of Sales. 2. To pay special emphasis on the practising manager’s problems and dilemmas. 3. To develop skills critical for generating‚ evaluating and selecting sales approaches. 1. Introduction to Sales Management: Concept‚ Nature‚ Role of Sales Management in Marketing‚ Salesmanship‚ Specific Characteristics

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    Marketing And Selling

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    http://www.downvids.net/kid-urdu-to-pashto-translation-328219.html Marketing is… 1) Marketing is one to many. 2) Marketing tells the stories (company‚ product‚ etc.) to many people. 3) Marketing looks after the brand’s reputation 4) Marketing needs to keep the stories circulating and resonating with the target markets using the company’s plumb line (the business of the business) as its central reference. 5) Marketing analyses the big data. Marketing brings you the average result not the specifics

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    Selling Techniques

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    Selling techniques Selling technique is the body of methods used in the profession of sales‚ also often called personal selling. Techniques used in selling interviews vary from the highly customer centric consultative selling to the heavily pressured "hard close". All techniques borrow a bit from experience and mix in a bit of guesswork on the psychology of what motivates others to buy something offered to them. Mastery in the techniques of selling can offer very high incomes‚ while failure in

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    Relational Selling

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    customer again to sell more products. In relational sales you strategically prospect customers‚ obtain information before visiting the prospects and plan the visits. You evaluate the customers’ situations and search out their needs. Then you are able to demonstrate your understanding of their situation and show how your products or services can meet their needs. You develop the relationship by planning your presentation‚ selecting your proposal based on the value it provides the customer‚ negotiating

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    Selling Apporoach

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    objectives‚ but only a few are more difficult to handle and they fall in this categories needs objection‚ product or service objectives‚ company or source objections‚ price objections and time objectives. 3. The direct denial method should only be used unsubstantially. It would also be better to use it towards customers that you already established a good vibe for the relationship. 4. I do agree to the saying “if a sales person gets sales resistance‚ then he or she has done a very good job during

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    Selling to the Poor

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    overcoming poverty in the long-run. Then‚ it will be discuss further in what sectors and in which ways (the strategies)‚ do the companies selling into emerging country. We choose selling soap in India as an example to illustrate this idea. Part 1: Selling to the poor‚ the problem and its potential benefits The problem: The greatest misperception is that selling to low-income is not profitable. Even worse‚ sometimes those companies were condemned for exploiting low-income community as cheap labour

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    Short Selling

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    | Short Selling | | Working‚ Dynamics and Opinions | FIM – Spring 2011 Authored by: Muhammad Fahad Raza & Muneeb Shahid Short Selling Working‚ Dynamics and Opinions Contents What is Short Selling? 2 History 2 Working 2 Dynamics 3 Factors Influencing the Short Selling Process 3 Pure Intuition 3 Market Correction 3 Inside Information 3 Advantages of Short Selling 4 Disadvantages of Short Selling 4 Short Selling in US 5 Short Selling in Pakistan (ISE) 6 What is Short

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    Selling to Cynics

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    advertisement shows a teenager being shot repeatedly. He made the advertisement intentionally over the top‚ and thinks the question of morality should lie with the church‚ family and schools. The test viewing shows that teenagers disagree about the violence used in this advertisement. Some think the advertisement is unacceptable‚ others are not offended‚ as nowadays there is much more violence in movies. The advertisement industry is disputing the use of “Shock advertising”‚ and the moral cause of this new

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    Organ Selling

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    IN HUMANS are two bean-shaped - about 4 inches long and about 2 ½ inches wide organs called kidneys which are located near the vertebral column at the small of the back . The main function of the kidneys are to purify the blood by separating urea‚ mineral salts‚ toxins and other waste products from it. Nature has so provided every human being a set of 2 kidneys so that blood purification runs on smoothly; one kidney assisting

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    The Role of Trust in Professional Selling and its Marketing Related Outcomes. Richard Eberle‚ Ian McGurran‚ Miranda Schoenfish This study examines the role trust plays in professional selling. The results show that building a trust based relationship with consumers can help create long lasting‚ mutually beneficial arrangements. Along with that‚ companies understand the importance of trust and educated their employees on how to build that rapport. Introduction Trust is a primary sociological

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