International Airport 2. AirAsia is very first budget or low cost carrier (LCC). It is co-founded in Malaysia by two prominent entrepreneurs‚ Mr. Tony Fernandes and Mr. Kamaruddin Meranun‚ which have spotted business opportunity arising from the inexistence of the much needed affordable air travel service in Asia. Mr. Fernandes and Mr. Meranun acquired the then loss-making full carrier AirAsia in 2001 from a government-owned company and transformed it into a profitable LCC. Current AirAsia imitates the low-cost
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1.0 Introduction Authorisation Air Asia X is a budget airline based in Malaysia which provides high-frequency and point to point networks to medium and long-haul service with low-cost carrier. Previously‚ the company known as Fly Asian Xpress Sdn Bhd but the airline company is operated by Air Asia X Sdn Bhd since 2 November 2007. Air Asia X is the authorised representative appointed by ACE Air Cargo‚ the Alaska’s largest scheduled all-cargo carrier. Air Asia X provide carrier services on behalf
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SWOT ANALYSIS Strengths Low cost operations Aggressive‚ focused and effective management Simple business model that provides low prices Penetrate and stimulate to potential markets Multi-skilled staff means efficient and incentive workforce and reduced staff More seats per aircraft Single type fleet minimize maintenance fee Brand name Weakness Service resource is limited by lower costs Non-central location of secondary airports Brand is vital for market position and developing it
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and integrate those end-to-end support processes. As a member of the AirAsia Team have highly competitive and attractive compensation packages. In order to provide customer excellent service‚ AirAsia arrange a series of training course to their in-house flight attendant. The training courses include awareness on safety standards‚ aviation terminology‚ in flight service procedures‚ product knowledge and so on. AirAsia chose many kinds of field partners as their complementors. Their partnership
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Demographic transition (DT) refers to the transition from high birth and death rates to low birth and death rates as a country develops from a pre-industrial to an industrialized economic system. This is typically demonstrated through a demographic transition model(DTM). The theory is based on an interpretation of demographic history developed in 1929 by the American demographer Warren Thompson (1887–1973).[1] Thompson observed changes‚ or transitions‚ in birth and death rates in industrialized societies
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as airline; Air Asia X‚ hotels; Tune Hotel and telecommunication; Tune Talk. http://www.slideshare.net/SM3027/air-asia-presentation http://www.scribd.com/doc/96569720/Air-Asia http://airasia-businessplan.blogspot.com/ http://www.smh.com.au/travel/travel-news/budget-price-full-service-airasia-faces-new-competitor-20130605-2npfd.html
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Marketing Principles Assignment one Air Asia Section 101 Ibrahim K. Al-Zuwaid 200800196 Company Case Q. What are the micro and macro environmental factors that have contributed to the early success of Air Asia? Micro factors: 1. Fernandes (the CEO of Air Asia) contributed heavily to the success of Air Asia. He was seen working alongside with the employees as a baggage hander to get to know his staff members and to listen to the customer’s wants and needs. Mr. Fernandes
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Table of Contents Abstract The organizations that operate in one country‚ when they start their operations in another country they need to analyze number of factors that can influence the management in formalizing the business strategies. These factors have direct influence on organizations and they are necessary to consider because what works in one county may not work in another country. These factors are could be political‚ economic‚ legal‚ technological‚ environmental
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low-cost airline AirAsia. Tune Hotels states that it is aiming for 100 hotels in its global portfolio by 2015. Contents [hide] 1 Limited service 2 Hotel locations 2.1 Malaysia 2.2 Indonesia 2.3 United Kingdom 2.4 Philippines 2.5 Thailand 2.6 Australia 2.6.1 India 2.6.2 Future countries 3 References 4 External links Limited service[edit] The limited service model used by Tune Hotels is similar to the no frills business model practiced by low-cost carriers such as AirAsia[1] and has been
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------------------------------------------------- Top of Form Low-cost carriers: growth expectations After a decade of rapid development‚ low-cost carriers in mature markets are now having to expand their horizons‚ both demographically and by geography‚ to keep their foot on the accelerator Financial results for low-cost carriers over the past 12 months show the sector underlining its continued profitability credentials. After coming out of the 2009 meltdown relatively unscathed compared with
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