retirement? 2. Stock pricing (20 points) Colgate-Palmolive Co. has just paid an annual dividend of $0.96. Analysts are predicting an 11% per year growth rate in earnings over the next five years. After that‚ Colgate’s earnings are expected to grow at the current industry average of 5.2% per year. If Colgate’s equity cost of capital is 8.5% per year and its dividend payout ratio remains constant‚ what price does the dividend-discount model predict Colgate should sell for? 3. Bond pricing (15 points)
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since it was founded by Mrs. Estee Lauder in 1946. They remain the foundation upon which we continue to build our success today." External Assessment: Competition: The main competitors are: L’Oreal: Procter & Gamble: Unilever: Colgate Palmolive Avon Alberto-Culver Revlon Economic forces ---- Competitors Suppliers
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K.J.SOMAIYA COLLEGE OF ARTS AND COMMERCE Vidyavihar‚ Mumbai – 400 077 Project on “CHANGE MANAGEMENT” Bachelor of Management Studies Semester V (2012 – 13) Submitted In part fulfillment of the requirements for the award of the degree of Bachelor of Management Studies By disha sheth STUDENT DECLARATION I Miss. DISHA SHETH student of K.J.Somaiya college of Arts and Commerce studying in Third Year of Bachelor of Management Studies Semester V (2012 – 13) hereby declare that I have
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Case Analysis- Colgate Max Fresh: Global Brand Rollout Adil Khan(D13001) Q1. Did China and Mexico each do a good job of adapting the launch to meet local consumer needs? What is the likely profit impact of each plan? Which of the proposed adaptations were “must haves” versus “nice to haves”? China Though freshness accounted for 28% of consumer reason for a toothpaste purchase was a new concept Responses of the customer were above the norms for new toothpaste products in terms of buying behavior
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The Bypass Strategy Probably the most difficult and failure-prone of all plans‚ the bypass strategy enables attackers to bypass its chief competitors and diversify into unrelated products or markets. From a military perspective‚ this may work as a temporary flanking strategy‚ but in marketing it runs the risk of diluting the core business and central operating strategy‚ extending resources into areas where the company had no business being. Pepsico diluted its core competency—the production and
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would consist of correcting public opinion regarding the potency of Simply White via mass advertising. This was easily doable as Procter and Gamble already had relationships with channels due to the high amount of past advertising. Additionally‚ Colgate marketed two products with almost the same branding‚ Simply White and Simply White Night: this strategy could be utilized to market Whitestrips as well: generating both a Whitestrips as well as a Whitestrips for night in order to mitigate the advantage
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INDIAN COSMETIC INDUSTRY Size of the Industry | The size of Indian Cosmetics Industry globally is $ 274 billion‚ while that of the Indian cosmetic industry is $ 4.6 billion. | Market Capitalization | According to analysis and figures given by the Confederation of Indian Industries (CII)‚ the total Indian beauty and cosmetic market size currently stands at US$950 million and showing growth between 15-20% per annum. | Output per annum | Industry sources estimate a rapid growth rate of 20% per
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operating cosmetics industry‚ implement their manufacturing and marketing activities in Turkey. Many foreign investors in the sector through licensing agreements and joint ventures engaged in production. Some of these;Procter&Gamble‚ Henkel‚ Colgate Palmolive and Unilever. Moreover‚ the sector has many local manufacturers with large production capacities. Some of these; Evyap‚ Eczacıbaşı‚ Hunca Cosmetic‚ Canan Cosmetic‚ Kurtsan Medicines‚ Kopaş Cosmetic‚ Aromel Cosmetic‚ Hobi Cosmetic‚ Kosan Cosmetic
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launching of new brand Answer: If P&G were to go ahead with the launch of a new brand then it has to focus on Performance Segment over the mildness segment and price segments. P&G has about 42% share in LDL market‚ while his competitors Colgate-Palmolive and Lever Brothers has market share of 23.6 and 6.9% respectively. In total LDL market about 72% share by these three companies while only 28% share by small brands and private labels. As we see from Exhibit-1 & 7 the estimated projection of
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Procter and Gamble Case Project Assignment 1 Company Overview For our company we have chosen Procter and Gamble. Procter and Gamble’s primary source of income is through branded consumer packaged goods such as Tide‚ Dawn and Gillette. Since their founding they have had three core elements that have remained intact since the foundation of the company. These elements are: purpose‚ values and principles. The first element is purpose and this is basically their mission statement.
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