Article Summary: “The Bottom Line: Marketing & Firm Performance” Leslie M. Fine‚ author of “The Bottom Line: Marketing & Firm Performance‚” analyzes how marketing relates to how well the firm does overall. A majority of the article is focused on how customer relations’ impact firm performance and can affect shareholder wealth. Firms improving customer equity and reducing the firm’s cash needs‚ will influence the net present value of the firm. Within recent years‚ there has been an increase in
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Managing Employee Misbehaviour for Promoting Business Ethics Workplace misbehaviour: Any intentional action by members of organizations that defies and violates Shared organizational norms and expectations‚ and/or Core societal values‚ mores and standards of proper conduct (Vardi and Wiener‚ 1996‚ p.153). Misbehaviour in this sense is also said to be about breaching broader‚ yet far from clearly defined or fully shared societal norms or moral order. In industrial sociology key writers on misbehaviour
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A STUDY ON CUSTOMER SATISFACTION WITH PANTALOONS CHAPTER 1 INTRODUCTION TO THE STUDY The Indian Retail Industry is the largest among all the industries ‚accounting for over 10 percent of the country’s GDP and around 8 percent of the employment.The Retail Industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. Modern retailing has emerged in India in
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Delhi Business Review X Vol. 13‚ No. 1 (January - June 2012) DETERMINANTS RETAIL SATISF CTION TISFA DETERMINANTS OF RETAIL CUSTOMER SATISFACTIO N ORGANISED RETAIL STUDY A STUDY OF ORG ANISED RETAIL OUTLETS IN DELHI Manish Madan * Sima Kumari ** P THE study investigates the detailed information about the growth of retailing industry in India. It examines the growing awareness and brand consciousness among people across different socio-economic classes in India‚ and how the urban and semi-urban
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Factors Driving Employee Satisfaction and motivation - study based on different industrial sectors Shuchi Selot1‚ 2‚ Nidhi Puranik1‚ 2 and Hema Singh*‚ 2 Human Resource is the most crucial asset for any organization. Our objective is to determine various factors which play vital role in deriving Employee satisfaction. The study of "employee satisfaction" helps the company to maintain standards & increase productivity by motivating the employees so this study helps to know the working conditions
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University of jordan Faculty of Business Administration Master of accounting Research The Impact of Service Quality on Customer Satisfactions in Islamic Jordanian Banking Supervisor: Dr. Suzan Abed Prepared by students: Shehab Saleh AL-Ajarmeh First semester 2011/2012 Contents |- abstract…………………………… | |- Introduction………………………………
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The impacts of TAOBAO(business to customer) on E-business in China. Introduction In the last few decades‚ an increasing number of consumers are willing to choose online shopping rather than traditional purchase methods‚ such as supermarket and mall. The website named TAOBAO is a newly developing online shopping website‚ based on business-to-customer(B2C). This system can be defined as one model of electronic business (E-business) and that includes “Selling individual products to individual buyers
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The Environment of Employee Benefits The overall employee benefits spectrum is in a constant state of change. These changes are a result of new governmental regulations‚ rising costs of medical care and benefits‚ and new benefit options. In 2014‚ the Affordable Care Act was implemented and changed the scope of health care benefits as a whole. The ACA aims to reform national healthcare and give more people access to affordable healthcare. The overall goal of the act is to cover all people
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Organizational Commitment: Job Satisfaction‚ Stress‚ Motivation Udaya Kiran Kadali January 23‚ 2011 Abstract Today’s organization because of global competition and cost cutting had lead to great changes in the organizations leading to greater effect of organizational behaviors. Some organizations are losing employees to other organizations and some employees are losing their efficiency due to the lack of job satisfaction‚ or due to stress and/or due to lack of motivation‚ or combination
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companies advocate environmentalism to some degree‚ Patagonia is dedicated enough to the cause to let it seriously affect its bottom line. In 1985‚ the company started the 1% for the Planet pledge and has consistently asked other companies to join it in donating 1% of its sales to help save the environment. Even more impressive is the fact that Patagonia‚ aware of the impact its business has on the environment‚ has frequently asked its consumers to refrain from buying its products if they don’t really need
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