2278-7763 1 A Study On Direct Selling Through Multi Level Marketing F. MARY MERLIN Department of Management Studies‚ Manonmaniam Sundaranar University‚ Tirunelveli‚ India. Email: mary.fmerlin@gmail.com ABSTRACT Direct selling is a multi-level marketing in which the sales force is compensated not only for the sales they make but also for the sales done through their recruit. This recruited sales force is referred to as the participants who can provide multiple levels of compensation. A
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and discuss how it is more than just “telling and selling.” * Marketing is a process by which companies create value for customers and build strong customer relationships to capture value from customers in return * Today‚ marketing must be understood not in the old sense of making a sale – ‘’telling and selling’’ – but in the new sense of satisfying customer needs. If the marketer does a good job of understanding consumer needs; develops products that provide superior value; and prices
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TEST CASE Adaptive Selling1 Mar-07 / 02 ______________________________________________________________________________________ Samit Mathur was a new Medical Representative for Ace Pharmaceuticals. He had finished his MSc in Biology from Pune University and had been lucky to almost immediately land a job with Ace which was one of India’s leading pharma companies. . At Ace‚ Mathur received an intensive two month training programme which focused on product knowledge‚ but also
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RAJAN A-50 RAVIJ SHAH SPIN SELLING APPROACH [pic] [pic] What is the Goal of Questioning? • To uncover needs – Implicit needs – Explicit needs – Implicit need – a statement of a buyer’s problem‚ dissatisfaction or difficulty with a current situation – Explicit need – a clear statement of a buyer’s want‚ desire or intention to act In smaller sales‚ the more implied needs you can uncover‚ the better chances you have of closing the sale. In larger
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Personal Selling Personal selling occurs where an individual salesperson sells a product‚ service or solution to a client. Salespersons should be able to match the benefits of their offering to the specific needs of a customer. Personal selling need to be considered greatly in this product‚ because skincare products need to be sold directly to the customer throughout various stores. Personal selling involves a selling process that consist of this following steps : 1. Prospecting Prospecting
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marketing management philosophy that holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Selling Concept. This is another common business orientation. It holds that consumers and businesses‚ if left alone‚ will ordinarily not buy enough of the selling company’s products. The organization must‚ therefore‚ undertake an aggressive selling and
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Direct selling is the marketing and selling of products directly to consumers away from a fixed retail location. Peddling is the oldest form of direct selling. Modern direct selling includes sales made through the party plan‚ one-on-one demonstrations‚ and other personal contact arrangements as well as internet sales. A textbook definition is: "The direct personal presentation‚ demonstration‚ and sale of products and services to consumers‚ usually in their homes or at their jobs." Advantages/Benefits
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communication platform for counties to interact‚ negotiated in terms of trading. The main role including strengthens the multilateral trading system and contributes to the standardization of competition on the world market and promotes the healthy development of world economy.The World Bank is established in 1945. Now the World Bank Group is（WBG） consist of 5 institutions‚ which are IBRD‚ IDA‚ IFC‚ MIGA and ICSID respectively. One of the origin purposes of the establishment was for helping the recover
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Hausarbeit zum Thema „Adaptive Selling“ Table of Contents List of figures III Relevance of adaptive selling for marketing 1 1 Central concepts in the context of adaptive selling 3 2 Analysis of the research progress regarding adaptive selling 5 Bibliography 16 List of figures Fig. 1: Conceptual framework of Román and Iacobucci……………………………………7 Relevance of adaptive selling for marketing Since the 1970s‚ researchers are trying to understand the various
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CONTROL PROCESS Submitted By: Priyank Das Payal Dudani Nisha Purushothaman Ami Shah Ruchi Shah CONTROL Control is the process of ensuring that actual activities conform to planned activities. Characteristics
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