THE EFFECTIVENESS OF PERSONAL SELLING IN THE DISTRIBUTION OF CONSUMER PRODUCT (A CASE STUDY OF INDOMIE) CHAPTER ONE- INTRODUCTION 1.1 BACKGROUND TO THE STUDY Personal selling is an ancient art‚ which has spawned a large literature and many principles. Effective salesperson have more than instruct‚ they are trained in a method of analysis customer interaction. Personal selling takes the form of oral presentation in a conversation with one or more prospective purchasers‚ for the purpose of making
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Discuss the effectiveness of CBT as a treatment for depression Cognitive Behavioural Therapy (CBT) is a talking psychotherapy that is now commonly available through general practice as a low cost alternative treatment to antidepressant drugs. Individuals with depression‚ a mood disorder‚ are found to have low levels of neurotransmitters (Schildkraut‚ Green & Mooney‚ 1985) and were traditionally treated with selective serotonin re-uptake inhibitors (SSRIs). According to NHS statistics‚ SSRIs
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this journal is available at www.emeraldinsight.com/0309-0590.htm Human resource development and organizational values HRD and organizational values Arif Hassan Department of Business Administration‚ International Islamic University Malaysia‚ Kuala Lumpur‚ Malaysia Abstract 435 Received 20 December 2006 Revised 26 March 2007 Accepted 10 April 2007 Purpose – Organizations create mission statements and emphasize core values. Inculcating those values depends on the way employees
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wouldn’t use at home. For example at SeaWorld‚ when talking to another co-worker‚ organization culture language would be “Meet me at F.O.P.” To the average person who visits SeaWorld‚ this means nothing to them since they don’t know the language used at the workplace. F.O.P means “Front of park.” Now‚ knowing the definition‚ it makes sense. This is an example talking about in the book of what is organization culture language. In the movie Apollo 13‚ working in NASA‚ they used all sorts of language
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Introduction Over the last 40 years‚ organization development has been widely applied in organizations settings across the world since it emanated from United States (Rees‚ 2008) and has progressed from a limited conceptual and practice base into a comprehensive‚ global approach to organizational improvement (Glassman and Cummings‚1991)‚ so it seems that understanding organization development’s content and its relations to organizations has become more and more critical for OD professions. Therefore
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Discuss stress management techniques and their effectiveness Anything that poses a challenge or a treat to one’s well- being is a stress. The common stress for instance‚ are moving into a new home or a job place‚ illness‚ relationship problems such as divorce and death of a close family or friends. When the stress undermines both the mental and physical health they are viewed as bad. Therefore‚ stress management technique is important to help either release or reduce the source of stress
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definition of an organization is an assembly of people working together to achieve common objectives through a division of labor. According to Mote (2012)‚ an organization provides a means of using individual strengths within a group to achieve more than can be accomplished by the aggregate efforts of group members working individually. This proposal will look at modernism and symbolic interpretivism (SI) theories and how they apply to organizational structure. The organization of study is a global
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Running head: ORGANIZATIONAL CULTURE‚ STRUCTURE & DESIGN 1 Organizational Culture‚ Structure & Design Satish kumar Gummalla University Canada West Instructor: Liz Wiebe Business Fundamentals MBA 549‚ Section B March 17‚ 2011 Satish Kumar Gummalla (1010863) Page 1 of 9 ORGANIZATIONAL CULTURE‚ STRUCTURE & DESIGN Abstract Organizational structure defines the attitude‚ values and core competencies of an organization. The structure in a way forms the culture for that organization which invisibly
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Contents Concept of Culture 2 What is Organizational Culture 3 The Internet and Organizational Culture 3 Cultural Change 5 The Classical Approach to Cultural Description 5 New Ways of Describing Culture 6 Culture as Emergence 7 Steps in Organizational Culture Change 8 Managing Organization Cultural Change 8 Bibliography 12 ORGANIZATIONAL CULTURE AND CHANGE MANAGEMENT Concept of Culture The concept of culture is complex and definitions of culture vary. The anthropologist
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determinants and dimensions 0f organisational culture and climate. The effectiveness and success of an organization is not solely measured by profitability‚ it can also be measured by the way business is done and how the company is perceived by both its employees and the external community. These processes and formed impressions are functions of organizational culture which may be defined in several ways. The organization itself has an invisible quality – a certain style‚ a character‚ away
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