NAME : MIRA SAFINA BINTI MR. YALEE CLASS : 2 ARIF TEACHER : MADAM ASIFAH THE PERSON WHOM I ADMIRE The person whom I admire ‚let’s see? Recently I’m interest with the K-POP idols‚ G-Dragon. He is a leader of a group name Big Bang‚ it is a group that popular in Korea ‚Malaysia or even everywhere‚ let’s just say anywhere you’re going they will know about this group if you ask them. Big Bang is even popular amongst uncle and aunty or in Korean ‘Ahjusshi’ and ‘Ahjuma’
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INDUSTRY BACKGROUND I. A. About the Industry Coffee is a brewed beverage with a distinct aroma and flavor‚ prepared from the roasted seeds of the Coffea plant. A coffee plant is usually a bush or small tree that grows to 10-12 feet (although it can grow up to 32 feet) and can produce coffee beans for decades. It can live for between 60 and 70 years. It can take up to four years for a coffee tree to reach maturity and bear fruit. The English word coffee originates from the Arabic word ‘kaweh’ meaning
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Question 1 ’Men act and women appear. Men look at women. Women watch themselves being looked at. This determines not only most relations between men and women but also the relation of women to themselves ’ (Berger 1972:47). Discuss how this proposition of the ‘male gaze’ has been applied to feminist studies of the media. “One thing I really envy about men‚ ’ a friend once said to me‚ ’is the right to look ’ (Dyer 1982) Johnathan Schroeder posited ‘...to gaze implies more than to look
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The issue of sexuality in advertising has been raised in the last ten years (Brooke‚ 2010; Bradley‚ 2007; Phillips‚ 2005; Kent‚ 2005 & Levy‚ 2005)‚ hence the concept of raunch culture raises the question of whether women are being empowered or victimised. This essay will discuss whether raunch culture represents a wave of new feminism‚ focusing on whether women’s sexuality is being celebrated in a healthy and empowering manner or preyed upon by marketing’s misogynistic and exploitating image of the
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TABLE OF CONTENTS Introduction Page 1 Company Background Page 2 Objective‚ Mission & Vision Page 3 Policies Page 4 The Product & Merchandise Page 5‚ 6 & 7 Example of Images & Logos Page 8 Marketing Strategies Page 9 Competition Strategies Page 10 & 11 Legal Responsibilities Page 12‚ 13 Customer’s Protection & Services Page 14 References Page 15 INTRODUCTION In this assignment given
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Marketing Assignment Sony Ericsson‚ Facts and Challenges 1.0 Report Overview 1.1 Introduction The aim of this report is to deeply understand the importance of applying marketing essential strategies in order for the company to thrive in a dynamic changing environment. Sony Ericsson‚ the joint venture established in 2001‚ is an example to be thoroughly examined in this report. Its mobile T68i was revolutionary; it was the first GSM/GPRS color screen handset. Its Bluetooth technology
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Ducati: Taking on the Challenge On the first business day of January 2006‚ Federico Minoli pulled up and parked his Ducati Multistrada motorcycle in front of the Ducati headquarters in Bologna‚ Italy. As he looked up at the complex‚ which housed offices‚ the assembly factory and the Ducati museum‚ he reflected back on the company’s history. 2006 would mark several anniversaries: 80 years since Ducati was established to produce electronic radio equipment; 60 years since Ducati had been producing
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Starbucks: the postmodern brand It simulates an experience of ‘community’ that may be as addictive as the caffeine in a cup of latte. “Even better than the real thing ” -U2 “This new evolution of the logo … embraces and respects our heritage and at the same time‚ evolves us to a point where we will feel it’s more suitable for the future. The new interpretation of the logo … gives us the freedom and flexibility to think beyond
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David Steele 4-26-10 Final paper Axe Deodorant and Body Spray: A Marketing Study Axe deodorant is very well known. It is known just as much for its ads on TV that portrait it as a deodorant that guys use to attach women as it is for the deodorant itself. The smell seems to be well known to women; however‚ this particular paper will focus on the history of Axe and the deodorant market itself‚ as well as the marketing behind the product. Market The deodorant market in the United States is very
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1.0 Introduction: Giorgio Armani Group 2.0 Company History 3.0 Armani Group products 4.0 The founders dilemma 5.0 Brand dilution due to over-stretch 6.0 Managing Brand Structure 7.0 Maintaining financial independence 8.0 Sustaining consistent brand personality 9.0 Strategic business plan of Giorgio Armani 10.0 Competitors 11. Conclusion 12.0 Appendixes 1.0 Introduction: Giorgio Armani Group The Giorgio Armani Group is one of the famous clothing retailer in the world-wide
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