The word "motivation" is often used to describe certain sorts of behaviour. A student who studies hard and tries for top grades may be described as being "highly motivated"‚ while her friend may say that he is "finding it hard to get motivated" to study for an exam or to start an assignment. Such statements imply that motivation has a major influence on our behaviour but they don’t really tell us how. A Definition of Motivation Motivation can be defined as a concept used to describe the factors
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Introduction Motivation is commonly used as a way to improve business performances through their employees in order to increase their productivity and contribution for the business. Motivation is defined as a theory of set of internal and external forces which encourage and inspire people to improve their performance to achieve the organization goals. (Williams‚ C.‚ & McWilliams‚ A 2010). There is one theory inside motivation to increase employees performance rate‚ which is expectancy theory‚ expectancy
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Motivation in Organizations Introduction As commonly recognized‚ motivation is one of the most critical issues in managing employees ’ behaviors which has a direct impact on the employee work performance and engagement and in turn affecting the efficiency and effectiveness in achieving the overall organization objectives. Generally‚ management would assess employees by their engagement‚ satisfaction‚ commitment and turnover‚ which treated as the indicators in workplace. Undoubtedly‚ the study
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to reliably and consistently commit their energy and talent to the organizational goal. Motivation theories are routinely drawn on to understand what makes people ‘tick’ and to then be able to successfully manage and control individual behavior. (Tietze) The Content Theories In a historical perspective‚ the content theories tend to be the earliest theories of motivation or later modifications of early theories. Within the work environment they have had the greatest impact on management practice and
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CONTENT 1. Introduction and Problem statement…………………………………………………………. 2 2. Problem Outline (Relevance and Contribution) …………………………………………… 2 3. Theories‚ analysis and discussion……………………………………………………………….. 3 4.1. Need theory………………………………………………………………………………….... 3 4.2. Equity theory…………………………………………………………………………………. 4 4. Conclusion…………………………………………………………………………………..………….. 5 5. References………………………………………………………………………………………..…….. 6 Introduction and Problem statement Four
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MOTIVATION The process of activating behavior‚ sustaining it‚ and directing it toward a particular goal. Motivation moves people to act and accomplish. THEORIES OF MOTIVATION Content Theories – are those that focus on analyzing the wants and needs of an individual. 1. Hierarchy of Needs Theory of Abraham Maslow 2. ERG Theory of Clayton Alderfer 3. Acquired Needs Theory of David L. McClelland 4. Two-Factor Theory of Frederick Herzberg Hierarchy of Needs Theory of Abraham Maslow 1. Physiological
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Y PEKKA TUOMINEN Managing Brand Equity ABSTRACT The purpose of this study is to discuss and elaborate the main issues encountered in managing brand equity. In order to achieve this purpose‚ we first analyse the concept of brand equity; second‚ we provide a comprehensive framework for managing brand equity; and finally‚ we distinguish different ways to leverage and measure brand equity. The concept of brand equity emerged in the early 1990s. Brand equity can be regarded as a managerial concept
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School of Commerce Toyota 2013 Brand Equity and its measures Table of Contents 1.0. Introduction: 1 2.0. Brand Equity: 2 2.1.0. Financial perspective: 2 Toyota Financial statement (Example 3 2.1.1. Caculating Brand Equity through discounted cash flow 3 2.2.0. Non-financial perspective: 5 2.2.1. the real and implied brand attributes 5 2.2.2. Importance of a company’s brand logo‚ symbol or trademark: 6 3.0. Different approaches for building brand equity 7 3.1. Cost based approaches 7 3.2
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MOTIVATION IN ORGANIZATION “Motivation refers to the force that cause people to behave in a certain way.” *(Psychological) forces acting on a person that initiate (begin) and direct behavior REWARDS: INSTRINSIC REWARDS The satisfaction received in the process of performing an action. Completion of complex task may give pleasant feelings or solving a problem that benefits other may fulfill person’s mission. A reward given by another person. Promotion Pay increase FOUNDATION OF MOTIVATION Different
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Key Elements of Motivation Key Elements of Motivation Kaplan University Motivation is the process that account for an individual ’s intensity‚ direction and persistence toward attaining a goal. It is the result of the interaction of the individual and the situation. This paper will discuss motivational theories of Malsow ’s Hierarchy of Needs Theory; Herzberg ’s Two-Factor Theory‚ McClelland ’s Theory‚ Reinforcement Theory‚ Equity Theory and Expectancy Theory‚ how they apply to modern managers
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