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    Organisational Structure and Design Content Page S/N Subject Page 1.0 Introduction 3-4 2.0 Competitive Advantages 4-5 3.0 Organisational Changes 6-7 4.0 Organisational Design 7-9 5.0 SIA’s Organisational Structure 10-11 6.0 Recommendations 12 7.0 Conclusion 13 8.0 References 14 1.0 Introduction SIA started off with a humble beginning as part of Malayan Airways. In 1947‚ Malayan Airways operated services between Singapore

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    Pfizer Competitor Analysis

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    RiDUCES and Competitor Analysis Pfizer‚ Inc: Branded Pharmaceutical Industry-Oncology Pharmaceuticals Executive Summary The value that the branded pharmaceutical industry adds to the US economy is growing slower than US GDP (Snyder‚ 2012). Rivalry has intensified while the rate of blockbuster drug development has slowed due to an increase in regulation from the government and the industry trade association‚ PhRMA. The number of new entrants is fairly low and some are exiting or consolidating through

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    Good Customer Service

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    lecturer. Please write your answers very clearly. If you do not understand any of the questions please ask your lecturer for defined explanation Why is it necessary to clearly identify‚ before designing product and service offerings‚ customer needs‚ and what are some of the less obvious service aspects that might inform purchasing decisions?____________________________________________________________________________________________________________________________________________________________

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    Customer Value Based Analysis (CVF Approach) Apple’s brand name has a very highly valued name in society. As an American‚ it is common for people of all ages and demographics to be a customer of Apple. It is prestigious yet also almost considered the normal in today’s society to have an Apple iPhone‚ Apple iPad‚ Apple iPod‚ or Apple Macbook. Society values Apple as having a high quality product that consumers can rely on but this also comes at a price. Most customers of Apple are just below

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    03 Customer expectations of service L EARNING O BJECTIVES This chapter’s objectives are to: 1 Recognize that customers hold different types of expectations for service performance. 2 Discuss the sources of customer expectations of service‚ including those that are controllable and uncontrollable by marketers. 3 Acknowledge that the types and sources of expectations are similar for end consumers and business customers‚ for pure service and product-related service‚ for experienced customers and

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    Customer Based Business Model

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    Almost all banks have a wide variety of products to offer to the customers. There are regular transaction between the customer and the bank and therefore many notifications and records‚ that are required by both the bank and the customer for their satisfaction there are many requests that a customer makes that the bank has to oblige and thus keep records of the same in order to refer to them when ever required. It therefore goes with out saying that the banking sector any where in the world has

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    ORGANIZATIONAL STRUCTURES AND FORMS OF ORGANIZATION What is Management? According to Henri Fayol‚ "to manage is to forecast and to plan‚ to organise‚ to command‚ to co-ordinate and to control." Fredmund Malik defines it as "the transformation of resources into utility." Management in businesses and organizations is the function that coordinates the efforts of people to accomplish goals and objectives by using available resources efficiently and effectively. Natures of Management   ◦

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    Customer Service Policy

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    Customer Service © 2006 Objectives Today we will learn how to Communicate effectively with customers Create a positive impression Develop and maintain customer service standards Plan good customer service Who are Customers? Definition of a customer Internal/external customers Customers are people who need your assistance. They are not an interruption to your job‚ they are the reason you have a job.. Explain that there are external and internal customers: People who phone‚ People who

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    Customer Based Brand Equity

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    com/0960-4529.htm MSQ 17‚1 Customer based brand equity: evidence from the hotel industry ¨¸ Ruchan Kayaman and Huseyin Arasli Eastern Mediterranean University‚ Gazimagusa‚ Turkey Abstract Purpose – The paper aims to explore interrelations of the four brand equity components; brand awareness‚ brand loyalty‚ perceived quality and brand image in hotel industry and improve the conceptualization of customer-based hotel brand equity. Design/methodology/approach – The paper is based on the recommendations

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    technology services from industry-leading networks‚ to cloud based services‚ to mobile markets and entertainment sectors. These services are expected to be provided to millions of consumers around the world. In vibrant global market‚ creations and innovations are the forces that lead to sustainable growth. This research paper goes over how AT&T fulfills their mission to empower a pool of talented people to stimulate and resolve real-world problems with advanced technology. Cloud services have recently

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