1. Barbie dolls represent an idealized version of the American dream and lifestyle. The popularity and sales of Barbie dolls have diminished in recent years as a new competitor’s doll line‚ Bratz‚ has gained market share and recognition within Barbie’s original customer demographics. Mattel has recognized the importance of expanding distribution of Barbie dolls into European and Asian markets‚ as these populated regions contain a much larger potential customer base than the American market. Marketing
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is Zara’s Supply Chain helping this value proposition? Zara is able to sell fashionable clothing to consumers. It can quickly respond to consumer trends and bring garments to market that follow trends in the local market. This concept of “fast fashion” allows trends to move from catwalk/conception to retail location quickly‚ in some instances in just a few weeks. It also affords these fashionable items at reasonable prices. Consumers therefore look to Zara for affordable‚ trendy clothing. Zara
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EN241 Professional Speech Communication Spring 2013 Information Gathering Interview Assignment When I look for a fashion designer to interview‚ I had other option: Christine who works in American apparel. One of classmates introduced me her when I asked him if he knew any designer who I can ask for an interview. However‚ It seemed to be more interesting to ask Agassi Nakhapetian the interview and‚ I thought he might be able to tell me more about the career he did for 20 years and the thing he
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Fashion & Its Interpretations in Contemporary India “Clad in a tank top or a cool t-shirt teamed with rugged pants having knee-cuts ‚ unkempt hair‚ sporting a tattoo‚ pierced nose and ears‚ a sling bag and an iPad or a blackberry in hand”- if this is how you carry yourself then‚ according to today’s Indian youth brigade‚ you are a FASHIONABLE guy or girl. You are “the talk of the town”‚ a heartthrob‚ the most sought after. Welcome to the neo-age where fashion in India is equivalent to western
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The world of fashion is something that has tremendously evolved through the decades. There has especially been a huge growth in the study field of fashion. Two of the most in demand careers are fashion merchandise and fashion design and although both careers deal with the same subject and have some similarities‚ they also have many differences. Both occupations have a common background with some minor changes in detail; they also differ in career choices offered by the industry‚ and most importantly
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AGARWAL NETFLIX OF FASHION – CURATED PERSONAL STYLIST SUBSCRIPTION Is the curated personal stylist subscription model in the fashion industry sustainable?” Ankit Agarwal Executive Practitioner Seminar: Dynamics of the Fashion Industry Professor Jeff Carr and Professor Joseph Carrera May 12th‚ 2014 AGARWAL: NETFLIX OF FASHION – CURATED PERSONAL STYLIST SUBSCRIPTION Executive Summary • This report provides an analysis of the ‘Curated Personal Stylist Subscription Industry’. While
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feminist than many people think she is. I. HOW DID BARBIE COME TO BE? A. Ruth and Elliot Handler founded Mattel Creations in 1945‚ and 14 years later‚ Ruth Handler gave the world the Barbie doll. (Barbie History) B. The inspiration for Barbie came as Ruth watched her daughter Barbara playing with paper dolls (Barbie History) C. In 1956 Ruth and her family visited
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Introduction I. *Pass out Barbie dolls to each table* I want you to take a look at this certain toy that every little girl dreams of getting for Christmas‚ and think of what true value you really see in it. I bet you think the Barbie doll looks flawless‚ right? II. I’m pretty sure that either you or someone you know has played with Barbie dolls in the past‚ has that affected you or them? Did Barbie actually change your self-concept of how you should look to be considered perfect? The sad
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| FASHION PHOTOGRAPHY | SIDDHALI DOSHI | | SECTION F | 11/30/2011 | | TABLE OF CONTENTS 1. Executive summary 1 2. Introduction 2 3. History 4 4. Popular digital cameras 6 5. EXECUTIVE SUMMARY The purpose of writing this report is to enhance my knowledge on the topic that most interests me. Fashion photography is an essential part in the fashion world. The
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When I first read that the topic of this creative assignment was to write about a successful fashion marketing campaign only one name came to mind: Marc Jacobs. How do you even begin to put his legacy into a one-page paper? Marc Jacobs is truly a fashion icon and is worshipped by anyone with half of a brain. His ability to make soft-feminine florals into something edgy and new has always been one of a kind. He has repeatedly transformed himself and his brand each year into something different.
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