Idea: My passion is for fashion. I love the feeling of getting complimented on an outfit that I’ve taken time during the morning to pick out. I love to shop and frequently find myself trying to tweak my wardrobe to fit the latest trends. Fashion‚ to me‚ represents confidence. However‚ some might argue that the fashion industry portrays an idea on appearance that causes some teenage girls’ self-esteem to admonish. Therefore‚ I have decided to explore the ways in which the fashion industry affects
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The marketing career I researched about is entrepreneurship in the world of fashion. My initial idea was to start a business that manufactures "affordable glamour"‚ creates attractive and functional garment for men‚ women and children‚ and accessories according with thee latest trends through the combination of fashion‚ quality and price. Fashion entrepreneurs have style‚ but are business-minded professionals‚ and both of that qualities are not very common. The company would be based in a large‚
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Color Theory For Fashion Spatial Correlation (Assignment 3) Textile Print Design Made by: Angeline Lie Lecturer’s Name: Virginia Liu Killory Table Of Contents 1. Introduction 2. Print Design 1 3. Print Design 2 4. Print Design 3 5. Print Design 4 6. Print Design 5 7. Conclusion Introduction This book is about showing my understanding the following design disciplines‚ which consists of Spatial Correlation‚ Direction of Lines and categories of shape and how to
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Dana Wheeler‚ senior vice president of marketing for The Fashion Channel (TFC) must create a strategy which would help deal with the current marketing challenge. Wheeler’s major challenge is to choose an explicit target market in which her team can market towards in order to increase revenues for The Fashion Channel. The key Point’s of The Fashion Channel case include: 1. Build strong Target Market - In order for TFC to maintain and increase their advertising revenue model they must build
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History of Fashion in the 1980s [pic] When we think of fashions from the 1980s‚ we would generally think of colorful‚ bright apparel and accessories of glam metal bands in those times. The clothing and accessories that we wear today do have a deep relation with the 1980’s fashion trends‚ as most of the current fashion comes from the clothing worn in those days. Let us take a look at what clothes‚ shoes‚ haircuts‚ and fashion accessories were being worn then. Men Hairstyles:
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Despite the vast changes in fashion during the 50’s‚ the general term to describe the style is “put together.” From poodle skirts to leather jackets‚ everyone was always dressed to the nines. The types of looks that were popular amongst teenage girls were the classic‚ rebellious‚ and
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Fashion is one of the world’s most important creative industries. It has provided economic thought with a canonical example in theorizing about consumption and conformity. Social thinkers have long treated fashion as a window upon social class and social change. Cultural theorists have focused on fashion to reflect on symbolic meaning and social ideals. Fashion has also been seen to embody representative characteristics of modernity‚ and even of culture itself. Everyone wears clothing and inevitably
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A career in fashion marketing can make someone a huge success. The different aspects of this job can range anywhere from a buyer to an executive. A buyer is the person who decides how many of each clothing item to order for the store to sell‚ and an executive is the person who single-handedly decides who does what‚ and controls the business aspect of the job. Fashion marketing allows someone to be creative‚ and still have a challenge in regards to knowledge and using their brain’s full potential
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The 1920s brought forth more comfortable clothing such as shorter skirts‚ lowered waistlines‚ and closer-fitted dresses to “emphasize youthful elegance” (History of 20th Century Women’s Clothing). This was deemed the “Flapper Era” and reigned from the early 1920s to the early 1930s before the Great Depression struck. During the Depression‚ clothing became more conservative‚ taking fashion a step backwards. This was because function had to be chosen over appearance on account of the stock market crashing
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Introduction Quick response: perceptions of UK fashion retailers Grete Birtwistle Noreen Siddiqui and Susan S. Fiorito The authors Grete Birtwistle and Noreen Siddiqui are in the Division of Marketing‚ at Glasgow Caledonian University‚ Glasgow‚ UK. Susan S. Fiorito is in the Department of Textiles and Consumer Sciences‚ Florida State University‚ Tallahassee‚ Florida‚ USA. Keywords Quick response retailing‚ Supply chain‚ Fashion‚ Retailing‚ United Kingdom During the mid-1980s‚ quick response (QR)
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