Is there any difference between channel conflict and channel competition? The main difference between these two terms is the consequences of the new competition. What I understand from the texts is that the channel conflict is derivated from the channel competition but this last not necessarily has to end in a conflict. So‚ the channel competition is when one channel serves customers that are already served by other channel but in different situations and offering different value proposition;
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The Age Omni-Channel Retailing Opportunies & Challenges In Indian Context Introduction Omni-channel retailing is focused on creating a seamless consumer experience for the connected customer who uses traditional and digital shopping channels simultaneously throughout the purchase journey. Whether it be an eCommerce website‚ a print catalog‚ or an actual brick-and-mortar store
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Operating Systems and Software Applications - Microsoft Windows 8 Your name BIS/320 Date Professors name Operating Systems and Software Applications - Microsoft Windows 8 Introduction Microsoft has been the world leader with respects to computer Operating Systems Software‚ and has increasingly become more efficient and precise with each release. Microsoft released their first version of the Windows Software (November 20th‚ 1985). This operating system was an anomaly at the time‚ and has
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distribution - channel strategy The following table describes the factors that influence the choice of distribution channel by a business: Influence | Comments | Market factors | An important market factor is "buyer behaviour"; how do buyer’s want to purchase the product? Do they prefer to buy from retailers‚ locally‚ via mail order or perhaps over the Internet? Another important factor is buyer needs for product information‚ installation and servicing. Which channels are best served to provide
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DLM QUESTIONS Questions to Marketing Manager 1. What kind of a bulk breaking strategy is followed by Sony to reduce the cost to the end user? 3 2. What type of channel intensity is followed by Sony? 2. 3. What kind of strategy if followed by Sony in case immediate unforeseen delivery of products is required? 4 4. Sony prefers direct dealing and distribution to its customers or through dealers? 1. 5. Which is the most important parameter for Sony out of the following
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DISTRIBUTION CHANNEL ? According to Kotler (1991: 279) distribution channel is a group company or individual who has ownership of the products or rights of ownership to help move the product or service when it is moved from producer to consumer. According to David revzan.. pathway used by the flow of goods from producers to intermediate goods and eventually into the hands of end users Manajemen distribusi berbasis teori dan praktek “david sukardi kodrat” 3. factor of distribution channels Producer
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Problem to solve The problem to solve in this article is childhood obesity. This paper gives the views that the parents have on the way the schools play a part in childhood obesity. Over the last few years the number of childhood obesity has skyrocketed. Roughly 9 million children have been reported to be obese and that number is steadily increasing. (Murphy & Polivka‚ 2007) . Schools more than ever play a significant role in our children today. Obesity can lead to many health issues if
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Stats Notes Week Two Describing Data Mean-average (takes every value into account- Sum of all Values/total number of values=mean Median-what data is in the middle (exact middle value)? Mode-what value occurs most frequently in the data? Interval and Ratio Data Nominal Ordinal Interval-best data Ratio-best data Measures of Variation Outlier-high-end/low-end Interpret the measures of central tendency-mean‚ median‚ mode Measures of variability-range‚ standard deviation (SD) =square root
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Lesson 7: E-commerce security and controls Access control: Mechanism that determines who can legitimately use a network resource. Active tokens: Access token Authentication: Process to verify the real identify of an individual‚ computer‚ computer program‚ or EC website. Authorization: Determines whether a buyers card is active and whether the customer has sufficient funds. Biometric systems: Authentication systems that identify a person by measurement of biological characteristic‚ such as fingerprints
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Chapter 1 The Marketing Mix: The 4 Ps of Marketing: 1. Product – creates value a. Talk to customers/clients and make sure it is what they want and not what you think they want 2. Price – captures value a. Base it off competition‚ perceived value (compared to your value) 3. Place – delivers that value to customers a. Where are you selling it? b. Store‚ Internet‚ etc. 4. Promotion – communicates that value to the customers a. Advertising b. Word of mouth Chapter 2 Sustainable
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