PRODUCT Coca Cola AGENCY/IGNITOR McCann India STORYLINE/CAMPAIGN HIGHLIGHTS TVC opens in a cafe where a waiter is shown working rigorously cleaning dishes‚ taking orders and receiving instructions from the owner of the cafe (who seems to be a bit angry on him). On one table Bollywood actors Alia Bhatt‚ Varun Dhawan and Sidharth Malhotra are seated watching the waiter. Then Varun asks for three bottles of coke from the same waiter where Alia changed the order to four bottles instead. Varun and Sidharth
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Automobile Advertisements: Then and Now Attached are two advertisements each showing a picture of a car and two family members. Both ads demonstrate the amount of power allotted to women in the times they were made. Yet the differences in these ads far outweigh the similarities. Onefrom a 1954 Good Housekeepingshows a woman being reprimanded by her husband for wrecking their car. The otherfrom a 2003 Redbookshows a wife and mother holding her daughter with one hand and an umbrella with
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advertisers barrage the consumer with ads that promote more diverse and liberal attitudes. We can look to the Super Bowl‚ where the ads are as anticipated as the game itself‚ for proof. This year there was an obvious political undertone to some notable ads. Budweiser’s dealt with immigration and Audi highlighted the wage gap. This is the advertisement industry going against the establishment by putting a liberal front against a resurging wave of conservative populism. Now ads promoting progressive values
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the internet‚ newspaper‚ and the state Work Force office. In the newspaper employment is usually in the back of the newspaper under the heading of Classified Ads. Classified Ads is the place you look for such things as houses and apartments for rent or for sale‚ cars for sale‚ etc. You may be able to find job offers as well. Under Classified Ads the jobs are usually listed under the sub-heading of either “Help Wanted‚” or “Employment.” The jobs are listed alphabetically with accounting as the first
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remind you the ad of coca cola (even though it’s not on air now). So‚ this way punch line increases the recall value of the ad but if your ad or positioning of the product is not perfect then you can’t expect your advt programme to be successful just on the basis of punchlines. It is very difficult to find out the right Punchline. Marketers have to select right words to form that sentences which can correctly express the positioning strategy of the brand. A bad Punchline can kill a good ’ad’. If the
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Effect of Advertisements on Children with special reference to Confectionary products 2:53 PM FARAZ MUGHAL NO COMMENTS ABSTRACT I investigated children’s understanding of TV advertisements‚ which is their ability to distinguish Between TV programs and commercials and their comprehension of advertising intent‚ using Verbal and non-verbal measurements. The sample consists of 150 children‚ their parents 150. Results using non-verbal measures suggest that most children are able to distinguish
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an outdoor community event which will be carried out in summer 2010. An event company is employed to organize according to the background and requirement which have been given by the Council. Certain aspects such as site planning‚ crowd management decisions‚ legal licensing responsibilities‚ supply chain management and a full risk assessment will be justified. Appropriate measurements and alternatives are discussed in the following sections. Please refer to Appendix 1: Event Run Down for details
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Event Management Name – Payen Nisar STD-TYBcom Roll no -216 Event management is the application of project management to the creation and development of festivals‚ events and conferences. Event management involves studying the intricacies of the brand‚ identifying the target audience‚ devising the event concept‚ planning the logistics and coordinating the technical aspects before actually executing the modalities of the proposed event. Post-event analysis
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Radio Ad HCA/240 January 27‚ 2013 Radio Ad We know many people worry about the risks of getting arthritis and osteoporosis‚ as well as injuries from falls as you start climb the latter called age. We are doing this radio ad in promoting a healthier Muscular system well in to your retirement age. Although some chronic disease risk factors such as (family history‚ age or sex) are not able to be modified and so cannot be incorporated into prevention strategies‚ these factors can help to identify
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Even before the first humans on Earth‚ there has always been a constant change in the landscape. From the first cultivated fields of the Neolithic period to the great structures of the first dynasty in China‚ the landscape has ever been evolving. Arguably one of the most dynamic changes were those of Europe from the 1500-1800s. During this time‚ cultural‚ social and economic beliefs were remoulded or evolved to help create the foundations of societies today. Out of the three areas the most influential
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