Intercontinental Hotels Group Intercontinental Hotels Group (IHG)‚ formerly Bass PLC‚ was founded in 1777 by William Bass‚ when he established a brewery in the English town of Burton-on-Trent. The year 1876 was a landmark year for Bass‚ when it was recognized as the largest brewery in England. Even more notably‚ it was also this year that Bass’s red triangle trademark became the first trademark to be registered in England. During the 1960s‚ Bass made two strategic and significant mergers. In
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Jamshetji Nusserwanji Tata opened Taj’s first hotel‚ the Taj Mahal Palace & Tower‚ Mumbai. This grand hotel epitomized a philosophy that still holds true today: provide impeccable service and unparalleled facilities so every stay is a memorable one. A part of the Tata Group of companies www.tata.com‚ India’s premier business house‚ Taj Hotels Resorts and Palaces comprises 57 hotels in 40 locations across India with an additional 18 international hotels in the Maldives‚ Mauritius‚ Malaysia‚ Seychelles
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Chapter 1 The Problem and it’s Background I - Introduction A hotel is an establishment that provides paid lodging on a short-term basis. The provision of basic accommodation‚ in time past‚ consisting only of a room with a bed‚ a cup board‚ a small table and washstand has largely been replaced by rooms with modern facilities‚ including en-suite bathrooms and air conditioning or climate control. The cost and quality of hotels are usually indicative of the range and type of service available. Due
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Majestica hotel in shanghai? 5th team Majestica was founded in Western Europe and focused exclusively on Europe and the United States initially‚ the expansion into China had been on management’s agenda since 1999‚ the opportunity emerged in late 2003‚ Majestica’s proposal to operate the luxury hotel satisfied CPS’s ambition to build a pre-eminent hotel in Shanghai‚ but there are 5 issues between Majestica and CPS. First‚ the length of contract term‚ Majestica asked
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RESEARCH Close second half 2011 BALI HOTEL MARKET OVERVIEW HIGHLIGHTS Both domestic and international passenger arrivals in Bali continued on their growth path‚ marking a record high for the fifth consecutive annual increase since 2006. Following the success in hosting the ASEAN Summit in November 2011 and government efforts to improve infrastructure‚ Bali is set to aim for three million foreign tourist arrivals in 2012. On a cumulative basis‚ foreign arrivals continued to demonstrate
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system called ChoiceADVANTAGE. This enabled the company to be first in customization and customer-need oriented‚ where as other did not. Customization in this crucial technology is important because it could be modified to the exact needs of Choice Hotels and can be efficient and user-friendly as possible. It is highly important to maintain this technology up to date to increase customer consumption. The adapter category that use this technology would be early adapters. These customers are highly
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ROSEWOOD HOTELS: CUSTOMER LIFETIME VALUE (CLTV) ANALYSIS The calculation below confirms that when following the corporate branding/strategy could be beneficial for Rosewood hotels. ROSEWOOD HOTELS & RESORTS: CUSTOMER LIFETIME VALUE (CLTV) ANALYSIS Without Rosewood Branding Total number of unique Guests With Rosewood Corporate Branding 115‚000.00 115‚000.00 $750 $750 2 2 32% 32% 1.2 1.3 Average Marketing expense per guest (system-wide) $130 $138.70 Average new guest acquisition (system
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Hilton Hotels is one of the market leaders in the hotel and gaming industry in the United States. Hilton is a well-known and distinguished name in fine hotels across the United States and worldwide. In 1999‚ Hilton expanded aggressively by acquiring the Promus Hotel Corporation‚ Hampton Inn and Suites‚ Doubletree Hotels‚ Embassy Suites Hotels‚ and Homewood Suites. Hilton Hotels Corporation has grown to become the world ’s most recognized and most successful hotel company (Hilton Innovation‚ 2007)
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across differentsegments. [Hospitality Biz India: Dec. 2009]Hotel industry as well as tourism industry has a basic backbone of the government support without which it won’t be able to sustain the competitive world. Government charges huge amount of tax from the star and luxury category of hotels and thus has a huge impact with thepolitical changes that occur. Any small step taken by the government bychanging some law it would seriously affect hotel industry. The hotelindustry is getting huge incentives
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The film hotel Rwanda is about a man named Paul Rusebagina who worked in a hotel in Rwanda‚ Rwanda was going through a war phase and The Hutu’s wanted to kill all the Tutsis because of earlier incidents between the two nations. What caused this was the Tutsis when they stole Hutu land and treated them like slaves. Paul turns his hotel into a refugee camp for Tutsis while the Hutus are fighting back. In the film hotel Rwanda‚ the Tutsis are being hunted and assassinated so paul lets them hide in
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