you reach them? The marketing communications strategy for CDM evolved over the years. From the mid-nineties‚ the company decided to target the Indian adult through Cadbury’s Dairy Milk. The CIL also made efforts to manage the worm controversy’ in October 2003 to maintain the brand image of the company. Cadbury’s Dairy Milk (CDM) is its flagship brand‚ having a market share of 30% and average daily sales of 1 million bars. Till the mid-nineties‚ CIL’s marketing communication campaigns for CDM
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Cunard Line‚ Ltd. Entered in the cruise and steamship business in 1840 and currently offers cruising on seven ships with 5 in the luxury category and 2 in the premium category. Each cruise has its own distinctive image and positioning. As far as its customers are concerned 95% of the customers are from America and Europe. The total cruise industry consisted of approx. 4 million boardings per year. Of this luxury segment comprised 8% that is 320 thousand. Cunard estimates that it has a 50 % market
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1130177590 Mohammad Salim Akhtar Khan NSU ID: 113047090 Mohammad Saifuzzaman NSU ID: 1130232090 Md. Mustafizur Rahman Khan NSU ID: 1010827090 Developed December 25‚ 2011 MEDIWORLD PHARMA LTD. Mediworld Pharma Limited Table of Contents 1. Executive Summary 2. Introduction 2.1 Attributes 2.2 Development 2.3 Regulatory Approval 2.4 Raw Material Procurement 2.5 Monograph 3. Situation Analysis
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EMPOWERMENT OF WOMEN THROUGH DAIRY COOPERATIVES (A STUDY WITH REFERENCE TO VISAKHA DAIRY) Dr. M. SaradaDevi M. Vijetha Rani ABSTRACT: Women’s empowerment is one of the challenging tasks in the present scenario. Majority of women in India both in rural and urban are employed in order to meet the financial demands for survival. Moreover we find women are reported as marginal workers than men in many areas of work. In this phenomenon the cooperatives are playing a vital role in providing the
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BAJAJ CORP LTD Bajaj Corp Ltd is a FMCG company in the hair oil category in Indian market. It belongs to the Shishir Bajaj Group. The key people include Kushagra Nayan Bajaj - Non Executive Chairman‚ Sumit Malhotra - Managing Director‚ Jimmy Rustom Anklesaria - Whole Time Director‚ Gaurav Dalmia - Ind. Non-Executive Director‚ Dilip Cherian – Ind. Bajaj Corp Ltd mainly operates in Light Hair Oil Segment of the hair care segment through its main brand Bajaj Almond Hair drops. Company History: Bajaj
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Asian Paints Ltd Profile : Asian Paints Limited was established way back on February 1‚1942 and today stands as India’s largest paint company and Asia’s third largest paint company with an annual turnover of Rs 5‚463 crore. Presently the company is having its presence in 22 countries with 28 manufacturing locations‚ over 2500 SKU’s‚ Integrated SAP - ERP & i2 - SCM solution. Besides Asian Paints‚ the group operates around the world through its subsidiaries Berger International‚ Apco
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BRITANNIA INDUSTRIES LIMITED Business Development Model First Phase product/channel matrix for developing the dairy portfolio in OOH/ACD Autumns Project Report SUVANSH BHARARA PGP-10-173 PGDM 2010-2012 S.P. JAIN INSTITUTE OF MANAGEMENT & RESEARCH‚ MUMBAI Acknowledgement I would like to thank Britannia Industries Limited for giving me an opportunity to intern with them. The overall experience of working at Britannia was outstanding and there was immense learning during
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[公司法]B.I.S. CONSULTANTS LTD. v DAO HENG BANK LTD.[诉讼].[香港] [案件事实]Facts: The plaintiff brought these proceedings in order to obtain an account from the defendant for the proceeds of sale of a property‚ formerly owned by the plaintiff‚ sold in a mortgagee sale by the defendant‚ pursuant to orders in separate proceedings between the same parties. The plaintiff sought an order for interim payment‚ under R.S.C Order 29‚ rules 10 and 12‚ of part of the proceeds of sale which was surplus to the amount claimed by the mortgagee
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Questionnaire Name: Age: Gender: Address: Contact no.: Now you are requested to answer the following questions: Ques1: are you health conscious? Yes no Ques:are branded products necessary? Yes no Ques3: which shampoo you use? a)sunsilk b) c) d) ques4: which soap you use? a) b) c) d) ques5 Chapter-6 Bibliography Acknowledgement
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Western Agencies Ltd. by Steven L. McShane University of Western Australia Perth‚ Australia Copyright © 1991 Steven L. McShane. This case is based on actual events described in a Canadian court case. Only the dates and names of the main parties have been changed. This case may be used by current adopters of: S. L. McShane Canadian Organizational Behaviour‚ 5th ed. (Toronto: McGraw- Hill Ryerson‚ 2004); S. L. McShane & M. A. von Glinow‚ Organizational Behavior‚ 3rd ed. (Boston: McGraw-Hill
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