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    Organisational Behaviour

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    attitudes’’. Rommel’s quote does reveal selective perception biases since they followed their own interest which is‚ money. Q2: Review the section on common biases and error in decision making. For companies such as Nationwide‚ American Airlines‚ and JetBlue that must respond to natural events‚ which of these biases and errors are relevant and why? The first error/bias that is relevant to Nationwide Insurance company is ’’overconfidence bias’’ since they believed too much in their own ability to make

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    David Neeleman Reinvents Airlines MAN 3303 March 21‚ 2012 Abstract The founder of JetBlue‚ David Neeleman started the company with the vision of “bringing humanity back to air travel”. (Neeleman 2003) His main mission was to establish a low cost airline that offered first class comfort and services to their customers at an economic price that everyone could afford. He believed in having everyone in the organization to focus on the main objectives which are to work as a team. He also

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    Jet Blue Airways

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    company‚ wanting to keep a small firm feel‚ no matter the growth potential‚ a strategy was put into place to find what the organization wanted to stand for and what values they wanted to uphold. This began the process of defining the culture of JetBlue. The culture at jet blue is based on 5 core values that are stressed in each area of businesses. These core values include

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    best job of building customer loyalty? In what ways do they attempt to build long-term relationships with customers?(Timm 14-15) One major corporation that I know of instantly that seems to be doing the best job of building customer loyalty is JetBlue Airlines. I say this from experience and what I have observed the few times I flew on other airlines. First of all they have a loyalty points program that over time can earn you rewards flights‚ as well as sister airlines for overseas trips. They

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    Information Technology

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    1. In what respect does business strategy resemble military strategy? In military strategy‚ business strategy resembles a framework or an approach to obtaining an advantageous position. 2. Refer to Chapter 1’s discussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? Maximizing sales and lowering costs are two strategies in information systems that help gain strategic advantage because it helps to maximize its strength

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    Week 1 Homework 1. In what respect does business strategy resemble military strategy? Obtaining an advantageous position on the opposition is a tactic that is similar in both business and military strategy. 2. Refer to Chapter 1’s discussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? Transaction Processing systems are merely used for recording transactions and thus are not used for gaining strategic advantage. Customer

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    and lack of upgraded infrastructures in the commercial airline industry helped to propel the profits of all the key players‚ (Lower profits for Southwest)‚ into a negative downward spiral. The 9-11 attacks were unfortunately timed perfectly. They hit us when we were already down. If the cruise ship industry was targeted‚ the recovery would have no doubt been speedier and the damage more sustainable. The commercial airline companies‚ because of these factors‚ have absorbed the negative impact with

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    Jet Blue and West Jet

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    JET BLUE AND WESTJET: A tale of two IS projects 1. How important is the reservation systems at airlines such as WestJet and JetBlue. How does it impact operational activities and decision making? Over the past years‚ customers have been heavily relying on airline reservation systems to book their tickets‚ reserve seats‚ pay for the tickets and also check-in online. For customers‚ this has been a very convenient method and they are able to easily plan their trips. For the Airline companies

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    Proceedings of the 13th Asia Pacific Management Conference‚ Melbourne‚ Australia‚ 2007‚ 431-436 Competitive Strategy for Low Cost Airlines Hongwei Jiang RMIT University‚ Australia Abstract The aim of this paper is to identify challenge faced to Low-Cost Carriers (LCCs) or Low-Cost Airlines and provide new insights into the development and competitive strategy for LCCs. LCCs are still a relatively new phenomenon in Australia since Virgin Blue and Jetstar came to the market. There are over 30 LCCs

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    Benchmarking Gene One

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    Gene One Benchmarking xxxxx University of Phoenix Gene One Benchmarking Gene One entered the biotech industry in 1996 with groundbreaking technology that helped the company grow to $400 million dollars in just eight years. CEO Don Ruiz and the Board believes that Gene One needs the IPO to reach aggressive strategic objectives of 40% annual growth rate‚ introduce six innovative products‚ and develop two technological breakthroughs. Of utmost importance to Gene One is assembling the

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