"Jetblue hits turbulence" Essays and Research Papers

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    According to Conniff (2005)‚ “When [chimpanzees] fight‚ chimps kiss and make up‚ and we should‚ too” (Location No. 2751). In other words‚ Conniff proposes that as humans‚ we should apologize to one another after any conflict‚ just like chimpanzees. Throughout chapter nine of The Ape in the Corner Office: Understanding the Workplace Beast in All of Us‚ the important benefits of apologizing are discussed‚ mentioning that apologies have the power to heal‚ eliminate hate‚ and rebuild relationships

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    Carnival Cruise Lines Strategic Audit Group 2: Michael Kenlan Karen Maxwell Brian McKearney Tara Murphy Zach Smith MIE 480‚ Spring 2010 North Carolina State University Table of Contents Table of Contents i Executive Summary 1 Introduction 2 External Enviornment anaylsis 3 Porters Five Forces 3 Rivalry among Firms 3 Buyers 3 Substitutes 4 Suppliers 4 Other Stakeholders 4 Internal Environment Analysis 4 Carnival Cruise Line Business Model and Strategy

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    JetBlue Airways is a low cost American airline that has its main base in JF Kennedy International Airport (New York). It was the best funded start-up company in aviation history‚ and it was founded it 1999 by David Neelman. The airline distinguished itself by offering superior customer service at low prices. It gave its customers an exclusive experience which included new airplanes‚ leather seats‚ and a “paperless” flight. JetBlue Airlines has grown since they started operating‚ and now the plan

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    would recommend JetBlue as a good place to work. * JetBlue’s revenues are closely tied to engagement so small improvements in key driver metrics generate big results. * Key drivers of crewmember engagement are pride/personal commitment‚ brand‚ crew leaders‚ executive leadership‚ team/people and work environment. * These six dimensions of engagement are now mapped to revenue growth and shareholder value. * Listening to employees in terms of what they like about JetBlue and their jobs

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    Consulting. (1998). The future of travel distribution. Aviation Week and Space Technology. (2003‚ July 21). Change‚ or else. Restructured industry emerges from sever pruning with new respect for customers Callahan‚ S. (2002‚ September 9). Airlines feel turbulence in biz travel. B to B‚ 87(9)‚ 1-2 Chemel‚ B. (1994‚ April). Frequent marketer. Sales and Marketing Management‚ 146(4)‚ 13 Costello‚ J. (2001‚ November 6). Gounded: airlines attempt to win back former frequent fliers afraid to travel Czaplewski

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    Chapter 2 E:Business: How Businesses Use Information Systems Student Objectives 1. Identify and describe the major features of a business that are important for understanding the role of information systems. 2. Describe the information systems supporting the major business functions: sales and marketing‚ manufacturing and production‚ finance and accounting‚ and human resources. 3. Evaluate the role played by systems serving the various levels of management in a business and their relationship

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    Business-Level Strategy of Air Asia Introduction: Aviation‚ an industry where it is full of fluctuations‚ has always been affected by various factors. It is not uncommon to see aviation-related companies keep changing their own strategies to make ends meet. Overall the air industry in Asia has continuously growth recently and maintains a high level of ranking. Among the explosive growth in budget airlines market‚ Air Asia is obviously the typical example for further study with the most fleet sizes

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    Questions 1. Refer to Chapter 1’s discussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? (20 m) 2. Read the case study of JetBlue in Chapter 2 of your textbook. Referring to the list of the eight basic initiatives‚ classify the initiatives of JetBlue. (20 m) 3. An SIS often offers a corporation short-lived advantages. How so? (10 m) Discussion 1. Some argue that an SIS gives larger companies an unfair advantage and might even

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    Delta Air Lines (A): The Low-Cost Carrier Threat Problem: Delta Airlines didn’t have a comprehensive response to low-cost carriers across functions. Option: Delta should launch its own low-cost carrier. Problems: Nearly all major airlines had done this unsuccessfully‚ proved unsustainable over time‚ never had a high-cost carrier transformed into a low-cost carrier. Since deregulation (1978) the average return on investment below cost of capital for the 5 largest carriers. Due to 9/11 the demand

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    been successful in standing out from its competitors. Porter’s Five Forces: Threats of Entry (low)- There are many airlines to compete with but Southwest Airlines has proved they can compete with them with their lower prices and no baggage fee. JetBlue is an airline company that started up operations in 2000 and has been steadily grown in the United States. They have cheap flights just like Southwest which kind of makes them a rival. The only reason why they are not labeled as a threat is because

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