Executive Summary “Rosewood Hotels and Resorts” is considering a branding strategy to drive growth. The President & CEO‚ John Scott as well as the VP of marketing and sales‚ Robert Boulogne are considering 2 options; namely * Carry out corporate branding effort to create an umbrella brand‚ linking all of their individual properties and increasing cross sales and retention rate * Introduce a reward system to encourage customers of one location to visit other Rosewood properties.
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Marketing Research Proposal Prepared for Jamie’s Italian – The Restaurants s1161122 s1228733 s1227536 s1254891 Word Count: 3246 Table of Contents Executive Summary 1 Background 2 Jamie’s Italian – The Restaurants 2 Industry Overview 3 Objectives 3 Research Questions 4 Approaches and Methods 6 Desk Research 6 Primary Research 7 Data Analysis 11 Reporting and Presentation Procedures 11 Timing 11 Budget 12 Quality Control 12 Management of the Process 12 Ethical
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Sample Title Page for Research Proposal (Title) e.g. Purchase Behaviour of Personal Computers: A Cross-Cultural Study of Urban Malaysian Consumers A Proposal Submitted by (Author) In Partial Fulfillment of the Requirements for the Bachelor of Science/Arts (Hons) in ………(major)…………….. Asia Pacific University College of Technology & Innovation (Month‚ Date‚ Year) Student Name: Student No: Email Address: Programme Name: Title of Project: Proposed Supervisor
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TEACHERS’ PROBLEM IN PREFERING METHOD TO TEACH TENSES AT SMPN 1 BANJARAN KECAMATAN BANJARAN JAWA BARAT PROPOSAL By: Try Ayu Nuralam Setiawan 1003155 INTRODUCTION I. a. Background The world has known English as International language which is used for communication tools. It is like an obligation for every country to make English as a subject in every school. Especially for countries which has not English as national language. Indonesia’s government realizes the importance of English
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Research Proposal and Outline Research Proposal - Topic: Eradicating obesity in America. Research Question: What are the solutions to eradicating obesity in America‚ and who is to blame for this epidemic? Working Thesis: In order to combat the obesity epidemic‚ government needs to revise farm policies to favor production of healthier foods in abundance‚ and individual families need to re-establish the connection of the environment to the soil and food supply Research Plan - For research‚
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WRITING A RESEARCH PROPOSAL Robert L. Reid‚ M.D. Queen’s University Copyright 30/09/05 by Robert L. Reid Preliminary Questions What is the specific question? Is the idea novel? Do your resources (i.e. facilities‚ equipment personnel‚ patient population‚ time‚ motivation) make this a realistic project for your centre at this time? Is the answer of sufficient importance? What funding agency is most appropriate? Initial Steps Do a thorough literature search Visit “Research Roadmap” at
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Written research proposal 1. A brief description of the research project and issue under investigation‚ and an analysis of good practice in relation to this issue. a. Within SW based NHS Trusts‚ there is an issue with the recruiting and retention of Band 5 Staff Nurses. This is one of the biggest pressure points within Somerset Partnership NHS Foundation Trust at this given moment. This study is an attempt to look into why this deficit has appeared‚ and what steps can practically be taken to
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is a net margin of 2‚825‚000.00 EURO. The management and sales force team members have a strong background in the fashion industry. The General Manager was former the former business development manager for Shoeslock‚ the Director of Sales and Marketing was formerly chief sales manager for Nike Belgium. Objectives Mission: To lead the market of quality shoes/fashion industry in Belgium with an aim of achievement in both brand names and profit. Target: In the first fiscal year lto reach the
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Research Proposal (20%) Once the research concept is approved‚ you are ready to write a comprehensive research proposal. The preparation of proposals is preliminary to securing work contracts and to preparing business reports in today’s work and academic environments. Of particular concern is that the research adheres to the highest ethical standards. At this stage‚ all ethical issues must be identified and addressed appropriately. Otherwise‚ the project execution would not be approved. All revisions
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Cornell Hospitality Quarterly http://cqx.sagepub.com/ Hotel Guests ’ Responses to Service Recovery: How Loyalty Influences Guest Behavior Pablo Zoghbi-Manrique-de-Lara‚ Miguel A. Suárez-Acosta and Teresa Aguiar-Quintana Cornell Hospitality Quarterly published online 28 November 2013 DOI: 10.1177/1938965513513348 The online version of this article can be found at: http://cqx.sagepub.com/content/early/2013/11/27/1938965513513348 A more recent version of this article was published on - Mar
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