本科毕业论文开题报告表之附页1： |拟研究的内容、思路与重点（英文）： | |The Successful Application of "One-to-one Marketing" in Dell and Its Implications on Chinese Enterprises’ Marketing Strategy | |Introduction | |In the 21st century‚ achieving the goal of generating profitable revenue for enterprises
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Proverb: “Things are not always what they seem.” 1. What did you do well? Elaborate on why you think you did well on these aspects of your speech. What I believe I did well on was link the proverb with the speech and told a story that relates to it. The story was about how I tried skydiving for my first time‚ and was nervous for it. But after doing it I ended up liking it. Also I believe I did well when it came to looking at my note cards. Only looking backs at it a couple of times and always tried
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A) Company Goals: As of May 2014‚ Café Coffee Day has over 1600 stores across many cities and towns in India. CCD has been consistently offering a rich and world class coffee experience to Indian consumers at affordable prices. However‚ CCD needs to continuously upgrade its service and offerings of coffee and delectable food items. Simultaneously‚ it needs to be better than the emerging competition including that from the foreign brands‚ by catering to the changing consumer tastes in this growth
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Case Study: Kootenay Bicycle Company Prepared for: Cam Shackelton Feb 13‚ 2007 EXECUTIVE SUMMARY Kootenay Bicycles (Kootenay) build custom frame or bike in a large metropolitan area in western Canada since 2002. Although sales have been steadily increasing since inception‚ it has not been successfully translated to profits. Signs of operational inefficiencies‚ lack of financing and limited expandability limits its growth. This report analyzes Kootenay’s current
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Mearl oil company case review The case is about a manager environmental support system of Mearl Oil Company named Leslie Milne which noticed that there are serious potential environmental and health hazard problems in areas which industrial facilities were discharging wastewater into open ditches. According to this discovery‚ company made a memorandum of wastewater discharge‚ environment and health standard to all Mearl subsidiaries which were then called by Environmental Impact Targets (EITs)
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Panera Bread Company’s Growth Strategy Case Analysis Among the crowded field of casual‚ quick-service restaurants in America‚ the distinctive blend of genuine artisan bread and a warm‚ comfortable atmosphere has given Panera Bread Company a golden opportunity to capture market share and reward shareholders through well-planned growth. With the objective of opening approximately 1‚000 more bakery-cafes in the next three years‚ Panera Bread Company must make prudent strategy decisions about
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Case study focuses on Camera Company‚ SMaL Camera Technologies‚ and its decisions on what to do so that they can get higher margins of profits. SMaL Camera Technologies general manager Maurizio Arienzo trying to decide which market areas should be targeted. The company has developed a revolutionary imaging technology that powered small digital cameras and camcorders. Its first generation product powers the credit card size consumer cameras was a success. Now‚ Arienzo had to decide whether to focus
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Prestige Telephone Company – Case Study In April 2003‚ Daniel Rowe‚ president of Prestige Telephone Company‚ was preparing for a meeting with Susan Bradley‚ Manager of Prestige Data Services‚ a company subsidiary. Partial deregulation and an agreement with the state Public Service Commission had permitted Prestige Telephone to establish a computer data service subsidiary to perform data processing for the telephone company and to sell computer service to other companies and organizations. Mr.
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Dim Lighting 1 Running head: The Dim Lighting Company Case Analysis The Dim Lighting Company Case Analysis Julia Cunningham Baker College Dim Lighting 2 Abstract Dim Lighting Company‚ a subsidiary of a major producer of electrical products is at a crossroads when it confronts a year where operating targets are not realized and profit margins dropped by fifteen percent and what steps should be taken to reverse this trend. A budget meeting with the management group yields differing
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and Takeuchi. The organizational knowledge creation is explained in this theory. The knowledge is defined as “justified true belief” to reflect the knowledge context which exists. In ‘The Knowledge-Creating Company’ book‚ it defines organizational knowledge creation as the capability of a company as a whole to create new knowledge‚ disseminate it throughout the organization‚ and embody it in products‚ services and systems. The two parts of organizational knowledge creation are epistemological and ontological
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