Syllabus of Second Year (Semester III/IV)‚ MBA (Master of Business Administration) Course Code : MBT601-1 Course : Integrated Marketing Communication L: 3 Hrs.‚ T : 1 Hr.‚ Per Week Total Credits: 7 Objectives: The objective of this course is to provide the students with knowhow about Marketing Communication‚ Integration concepts‚ Media planning and buying concepts. Learning this course would equip the students in building there career in advertising and media
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BRAZIL PEST Political environment • Greed and Corruption • Increase in government expenditures • Political stability and emphasis on consistent economic policies and growth • Position of international influence and power (BRIC) • Many environmental restrictions and regulations (Protection of Amazon) • Going into business: • High bureaucracy‚ lack of transparency of rules and slow legal procedures (are hurdles to overcome and make brazil a difficult country to do business in) • The huge
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High growth in Indian automotive‚ power and engineering is creating new opportunities for lubricant manufacturer. The report gives an analysis of lubricant markets in India. It also highlights the different market players and their market share. It also covers the market size and structure‚ major player and market share of their products. The report gives analysis of both automotive as well as industrial lubricant market. Market Segmentation The lubricant industry can be broadly classified into
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1 India: SWOT Analysis For Indians who have access to western education and possess english speaking skills‚ times couldn’t have been better. A generation ago‚ no one could have imagined the plethora of job options available today – IT‚ BPO‚ media‚ finance‚ insurance. Even traditional professions like journalism provide many more opportunities than they did a couple of decades ago. Economic upliftment can be seen clearly in most parts of urban India. Perhaps‚ the concept of middle class values
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SEPT. 2014 PESTLE ANALYSIS: INDIA POLITICAL ANALYSIS Democracy is the focal point of the Indian political system‚ but is often constrained by social tensions due to religious‚ caste and linguistic differences. Some of the communal flare-ups—such as Babri Masjid in 1992‚ Godhra in 2002‚ and the large exodus of India’s northeastern migrants from the southern cities in 2012 due to fear of attacks by Muslims— have rocked the whole country in the past. In 2013‚ the country again witnessed communal
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CONTENTS Page 3 Introduction Page 4 Description of Organisation Page 5 History Timeline Page 7 Organisation Structure Page 8 Organisation Chart Page 9 SWOT Analysis Page 10 Strengths Page 11 Weaknesses Page 12 Opportunities Page 13 Threats Page 14 PEST Analysis Page 15 Political Factors Page 16 Economic Factors Page 17 Social Factors Page 18 Technological Factors Page 19 Conclusion Page 20 References Introduction For my assignment I am required to investigate and evaluate the internal and external
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Overview of Pakistan from PEST analysis Political Environment After Pakistan was created in 1947‚ there was only one provider of Telecom services in the country under the name of the T&T (Telephone & Telegraph). In 1990 Pakistan realized that it is becoming very difficult to provide Telecommunication services in the country by its own. So Pakistan signed agreement with WTO (World trade organization) according to which a set of regulation has to be formed to provide services in the country‚ promote
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IT SECTOR ANALYSIS Growth in export revenues (USD billion) Growth in export revenues (USD billion) Market size of IT industry in India (USD billion) Market size of IT industry in India (USD billion) In Information Technology‚ India has built up valuable brand image over the years. India is emerging as one of the most preferred destinations for IT and IT enabled services (ITES). The importance of IT industry in the Indian economy can be gauged from the fact that its contribution to the national
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“Analysis of Microfinance in India.” “Gaining an insight about the functionality of micro finance in Indian context‚ whether the beneficiaries are able to generate wealth & whether the introduction as well as involvement of financial inclusion for Indian population have been efficacious.” 2010-2011 APURV PRAKASH IBS BANGALORE 2010-2011 A Report On – “Analysis of Microfinance in India.” By APURV PRAKASH
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Political – The political risks are the same in any emerging market and all have to be considered by the possible new organisation. Russia has a reputation for organised crime and corruption which has long been an issue for any investors. There are very strict laws in Russia to do with mode of entry and so the country usually prefers to trade with its former Soviet allies. Potential tourists could be eliminated from entering Russia due to the strict rules on visas for all tourists entering
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