We always spend time together as we are all in the same class. Around 11.00am we all took the campus bus to have our lunch at Pizza Hut. We all gathered at Pizza hut and started the order all the items to eat. Suddenly‚ i got a call from my brother’s friend. She is also studying in the same campus but as my senior. She forced me to meet her at opposite of the Pizza Hut. I also went there to meet her but there was another surprised for me from my family member’s. There was a lady holding a rose bouquet
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Consumer attitudes to Western fast food restaurants 1. The introduction of the program. I am the manager of a restaurant‚ I plan to affiliate a western fast food restaurant. so‚ I have to investigate the attitudes toward western fast food restaurants in Xi ’an city. Among most western restaurants‚ the KFC‚ the McDonalds and the Pizzahut. Therefore‚ I decide to carry on the market survey. 2. The background and history of the three companies. KFC Corporation (KFC)‚ founded and also known as Kentucky
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them (healthy) and for their favorite athletes (sporty). Competitor’s Customers. KFC’s customers buy KFC’s meals in KFC restaurants during lunch & dinner times‚ because they want to eat tasty meals and save some money. Pizza Hut customers buy Pizza Hut meals in Pizza Hut restaurants during lunch and dinner times‚ because they want to eat high quality food. Carl’s Jr. customers buy Carl’s Jr. meals in Carl’s Jr. restaurants during lunch & dinner times‚ because Carl’s Jr. is edgy like them.
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the Project History Introduction of Pizza Hut Concept & Format Products Product Assortment Retail environment Positioning Market Strategy Price positioning Customer Profile Customer Pull Factors Comparison Long term prognosis Company policy Health Concerns Advertising Pasta Hut Sponsorship Countries with Pizza Hut Restaurants Pizza Hut’s Franchising Network in India Pizza Hut named India’s most trusted Food Brand
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7 < Papa Gino’s.. Parle Full Toss.. > Papa John’s Pizza Parent Company Papa John’s Pizza Category Fast food eating joints Sector Food Products Tagline/ Slogan Better ingredients better pizza USP Low cost yet hygienic pizza STP Segment People willing to have a hygienic and delicious non conventional meal at a restaurant Target Group Children and youth from middle and upper class Positioning Most tasty pizzas SWOT Analysis Strength 1.Good brand name and high brand loyalty
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International Management & Negotiations Yum! Brands in China – A Success Story Table of Contents 1 Yum! Brands 1 2 Expansion in China 1 3 Yum! Brands vs McDonalds in China 2 4 Main Brands 3 4.1 KFC 3 4.2 Pizza Hut 4 4.3 Taco Bell 6 4.4 Local Brands 7 5 Success Factors 10 5.1 Management 10 5.2 Globalization vs Localisation 10 5.3 Life Style and Leisure Restaurants 11 5.4 Employment 11 5.5 Partnerships 11 5.6 Distribution Network 12 5.7 Expansion
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industry for 2004 are as follows: There is a major increase in globalization‚ no matter where you travel to in this time period you are guaranteed to either see a McDonalds or a Pizza Hut. The fast food industry has diversified it product line by offering semi healthy choices‚ such as chicken‚ salads‚ fajitas or pizza. To this end‚ consumers want choices. Consumers are more likely to be a repeat buyer at a certain fast food chain; if they find something they like‚ they stick to it. To this end
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Related the system that have been use by the company to the Management Information System. 1.3 Scope The main scope of this research is limited only to Information System in the company of Pizza Hut Corporation‚ basically not just in Malaysia‚ buat all the information system that had been used to all franchised Pizza Hut in some regions. 2.0 Management Information System The initial concept of MIS was to process data from the organization and present it in the form of reports at regular intervals.
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the Information System Title Pizza Hut delivery information system. General Description (Overall Function or Purpose) The purpose of the Pizza Hut delivery information system is to transfer customers orders and details to chefs/delivery drivers‚ to allow for the successful making and delivery of pizza and the storage of delivery payment information. The customers input their pizza orders into the system‚ and after the transformation processes of the system Pizza Hut receives the store receipts
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Table of Contents: |Serial |Topics | | | | |1 |Introduction | |1.1 |Origins
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