Dynamic Pricing in the Airline Industry R. Preston McAfee and Vera te Velde California Institute of Technology Abstract: Dynamic price discrimination adjusts prices based on the option value of future sales‚ which varies with time and units available. This paper surveys the theoretical literature on dynamic price discrimination‚ and confronts the theories with new data from airline pricing behavior. Correspondence to: R. Preston McAfee‚ 100 Baxter Hall‚ California Institute of Technology‚
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I decided to use Porter`s five forces model and Pest analysis. 1. 1 Porter`s five forces model This model was articulated for the first time by Michael Porter in 1979 in his successful record-breaker book named “How competitive forces shape strategy” (Porter‚ p.78). Five forces are illustrated in following picture. Source: Porter‚ p. 78 Before this analysis will begin‚ it is vital to stress that this model is well-known as an effective instrument. An advantage of this model is that it captures
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Ticket Pricing Strategy for the new Wembley Stadium 1 Introduction OBJECTIVE To maximise profits from ticket sales at Wembley Stadium KEY ASSUMPTIONS 1. Wembley has a monopoly on certain types of match 2. Wembley is run by profit maximising managers selling tickets to utility maximising buyers STRATEGY Set prices for seats as close to the willingness to pay as possible using price discrimination KEY CHOICES What type of seating to sell and at what price? 2 Scope This strategy is limited
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Case Study: Case of the Pricing Predicament This case study represents loyalty and integrity issue beyond fixed or variable prices. Scott‚ the salesman at Standard Machines has made a bid based upon the fix price established by his company at $429K. In this case‚ the company of Occidental Aerospace is taking bid from companies to earn the rights to their contract. Since Standard Machines was a loyal long time standing customer‚ Joan from Occidental Aerospace noticed that Scott’s bid was
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Running head: PRICING MODELS Pricing Models Adam F. Thornton FIN 501 – 3 TUI University Dr. William Anderson Chipotle Mexican Grill (CMG) is one of the fastest growing restaurant chains in the United States. Self proclaimed as “fast-casual‚” CMG offers a dining experience that is unique‚ organic‚ and which draws from the local economy. For the investor‚ CMG is a wise investment for the aggressive and fast growing portion of a portfolio. When determining an appropriate
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leading industrial sectors. The fruits of its extensive research and development are traded worldwide and have improved the length and quality of life of countless individuals. At the same time‚ however‚ the industry is criticized for its marketing and pricing practices—and even for its research and development priorities. Industry’s consistently high profits and large expenditures on research and development as well as on marketing that foster scrutiny and criticism. The pharmaceutical industry is unique
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TASK 1.1 As part of my job scope as a business consultant‚ the UK company Next Ventures Ltd has been selected to prepare a report about the company concerning their background information‚ objective and roles and responsibilities. This report will be submitted to the CEO to have a better understanding about a small business in the United Kingdom. History of Next Ventures Ltd Next Ventures Ltd was established in 2001‚ with an initial focus on recruitment services planned for large technology companies
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Next Generation Network Evaluation June 2010 Produced by: Innovations for Scaling Impact and Keystone Accountability With generous support from the International Development Research Center and the Packard Foundation For questions and/or comments on this paper please contact Catrina Lucero at clucero@scalingimpact.net Table of Contents PURPOSE INTRODUCTION AND CONTEXT THE CURRENT FIELD NETWORK METRICS NETWORK TOOLS GAPS IN CURRENT PRACTICE NETWORK THEORIES OF CHANGE NETWORKS AS COMPLICATED
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Customers Most of the products are standardized and undifferentiated. The switching cost is low which lead buyers have more power to choose and switch from one to another product. In Tesco‚ Tesco offer loyalty card to customers as a retention strategy and this strategy have significant increase the profitability of the business. To keep satisfy with the needs of customer and retain customer‚ organisation provide variety of products‚ ensure low price and offer quality products. To attract customers‚ supermarkets
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study the significance of the four-factor asset pricing model (market factor‚ size factor‚ book-to-market factor and momentum factor) in explaining the cross-sectional variation in average stock returns in the United Kingdom. Our findings show that the four-factor model does work well and significant to explain the
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