PESTEL ANALYSIS OF SAFARICOM LIMITED INTRODUCTION Company Background Safaricom Limited is Kenya’s current leading Mobile Telephone Operator. It prides itself in providing world class GSM (Global System for Mobile Communications) service to over 16 million subscribers in Kenya. The company was formed in 1997 as a fully owned subsidiary of Telkom Kenya. In May 2000‚ Vodafone group Plc‚ the world’s largest Telecommunication company acquired a 40% stake and management responsibility for the company
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In this case study there are basically 5 product groups‚ Product A - Transformer Coils Product B - Cable Jointing Kits‚ Jelly Filled Cables Product C - Electric point Machines Product D - Steel Forgings Product E - Switch Mode Power Supply (SMPS) Market share and Sales of each Product: Transformer coil: Market share 20 Percent and growing at an average of 20 percent per annum. This product is sold to manufactures of equipment i.e. Telecom Exchange and requires Rs 2 crore investment
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Marketing: In business‚ firm marketing generates the revenues that the financial people manage and the production people use in creating goods and services. The challenge that faces marketing is to generate those revenues by satisfying customers’ wants at a profit and in a socially responsible manner. However‚ marketing is not limited to business organizations. Whenever we try to persuade somebody to do something: donate to RED CROSS‚ not to litter the highways‚ save energy‚ vote for candidate
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1.0 Background of the Study Bangladesh Commerce Bank Ltd (BCBL) was formed following the National Parliament Act no. 12‚ 1997. An eleven member Board of Directors was constituted by the Government to steer the new banking organization of the country. The capital market of Bangladesh has yet to find a solid ground and the investor confidence in the market is not significantly high‚ especially after the stock market crash in 1996.The bank started its commercial activities on 16 Sep‚ 1999 with the
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compact‚ lightweight engine that is clean and fuel efficient. Maruti Suzuki offers 12 models‚ Maruti 800‚ Omni‚ Alto‚ Versa‚ Gypsy‚ A Star‚ Wagon R‚ Zen Estilo‚ Swift‚ Swift Dzire‚ SX4‚ and Grand Vitara(2). It was the first company in India to mass-produce and sell more
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Business Description Toromont Industries Ltd. was founded in 1961 by eight private investors in Canada. The company’s stock was listed on the Toronto Stock Exchange in 1968. Toromont Industries Ltd. owns and operates through two business segments which are: The Equipment Group and CIMCO Refrigeration. The Equipment Group serves an estimated $5 billion markets and owns one of the world’s largest CAT dealerships in terms of revenue and geographic territory‚ which comprises of 36 branches in Canada
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Case Study – Cunard Line‚ Ltd. Problem Cunard is facing a problem as to whether their marketing efforts should go towards tactical promotions or if they should be applied to marketing the overall brand while facing the effects of a recession. Analysis Overview Cunard Line Ltd. is a cruise line that represents luxury and class providing four to five star cruise ship options. Their overall target market is mature adults with mid to very high income-levels. A lot of the marketing efforts put forth
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INKI LTD SWOT ANALISYS STRENGHTS 1. 60 shops are well placed in the market. Most of the shops based in high street‚ they are close to offices‚ which can mean potential customers. 2. In the shops sellers get to know customers one by one. There is a relationship with direct sales‚ which can help to have regular customers. 3. Competitive price structure. The price of the remanufactured inkjet is 20% cheaper than original branded. 4. 24hours delivery 5. High quality and guarantied
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Model…………………………………………14-16 6.2 Price-Earnings(P/E) Model.………………………………………..17 7.0 Limitations……………………………………………………………………18 8.0 Conclusions and Recommendations……………………………………...19 5.0 List of References……………………………………………………………20-22 APPENDIX 1 Qantas Airways Ltd – Key Facts…….………………………………….23-24 2 Ratio Calculations………………………………………………………. 25 3 Technical Analysis………..…..………………………………………….26-27 1.0 EXECUTIVE SUMMARY This report tries to analyse and value the share of Qantas Airways limited
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