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    Talk of a consumer downturn has resonated about the City and government in recent weeks. Now there is no doubt. Marks & Spencer‚ purveyor of 10% of the nation’s clothing and specialist in foodie treats‚ is hurting. After two years of growth‚ the food and fashion giant has been stopped in its tracks by a grim combination of economic factors‚ ranging from bad mortgages in the US to rising petrol prices and the mountainous personal debts of British shoppers. City experts had expected M&S‚ reinvigorated

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    Business Environment

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    Business Environment Meaning: The success of every business depends on adapting itself to the environment Within which it functions. For example‚ when there is a change in the government polices‚ the business has to make the necessary changes to adapt itself to the new policies. Similarly‚ a change in the technology may render the existing products obsolete‚ as we have seen that the introduction of computer has replaced the typewriters; the colour television has made the black and white television

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    The External Environment

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    The External Environment: Opportunities‚ Threats‚ Competition‚ and Competitor Analysis The external environment affects a firm’s strategic actions. For the example‚ when Philip Morris International (PMI) joint venture with Swedish Match AB‚ PMI distribute smokeless tobacco in multiple global market. A firm’s external environment creates the opportunities (opportunities PMI to enter the smokeless tobacco market) and threats (the regulation in its market reduces the consumption of PMI’s tobacco

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    Marketing Environment

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    Understanding the External Marketing Environment INTRODUCTION “All businesses operate within an environment‚ which directly or indirectly affects the way in which they function‚ just as we as consumers live within a cultural and social environment which to a greater or lesser degree determines the way in which we behave as individuals.” said Elaine O’Brien‚ University of Strathclyde. Unlike the controllable marketing mix variables‚ the environmental forces are not controllable by marketers

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    Macro Environment

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    Q.1) Explain How Macro Environmental Factor Affect International Business Product With An Example. There are many factors in the macro-environment that will affect the decisions of the managers of any organization. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyze these factors managers can categories them using the PESTEL model. This classification distinguishes between: Political factors: These refer to

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    Module Title: E-Business Studies Assignment 1 Module code: 5N1369 Level: 5 Title: Technological Aspects to Support eBusiness Assessment Criteria: The evolution of eBusiness‚ comparison of two websites‚ including their social payment systems used and the internet as a global network. Student name: Thomas McDonald PPS no: 7489333T [pic] Contents: 1. Cover page 2. Brief 3. Contents 4. Introduction 5. History of eBusiness 6. Comparison of 2 web sites 7. Security

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    of environmental problems‚ especially global warming. Energy and the environment are inextricably linked due to a carbon dynamics‚ where energy usage results in carbon dioxide emissions which accumulate in the atmosphere (Appendix A). Over time‚ atmospheric concentrations of greenhouse gases increase which eventually become a major source of climate change such as rising temperature. Effects of energy usage on the environment are widespread: continual increase in carbon dioxide concentration in

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    Definition of terms Austerity measures In economics‚ austerity describes policies used by governments to reduce budget deficits during adverse economic conditions. These policies can include spending cuts‚ tax increases‚ or a mixture of the two. Austerity policies demonstrate governments’ liquidity to their creditors and credit rating agencies by bringing fiscal income closer to expenditure. European Central Bank (ECB) One of the seven institutions of the European Union (EU) listed in the Treaty

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    Spain: There were three San Ildefonso treaties that ceded land back and forth between Spain and France. In the third and final San Ildefonso treaty‚ Spain ceded the Louisiana territory back to France due to Spain disregarding the territory as the result of the decline of the Spanish empire. France desired an American empire that would bring great power. This treaty was kept a secret between the two countries in fear of the British taking over the land. Spanish forces would leave the area unprotected

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    Philippine Environment

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    THE PHILIPPINE ENVIRONMENT introduction The Philippines is an archipelago comprising some 7‚100 islands with a total land area of almost 300‚000 square kilometres. Indonesia‚ Malaysia and Brunei border the Philippines to the south‚ China—and Taiwan—to the north‚ Vietnam to the west and the Pacific Ocean to the east. Three main island groups divide the country: Luzon in the north‚ the Visayas in the centre‚ and Mindanao in the south. Luzon and Mindanao together make up 65 per cent of the Philippines’

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