India 1. Company Background • Coke – A sweet carbonated drink containing caramel and other flavoring components • Invented in 1886 by Dr. J.S. Pemberton • Contained extracts of Coca leaves and Kola nuts • Business sold in 1888 to business men • Candler acquired competitors and promoted Coca-Cola → Rapid sales increase since 1895 • In 1894 J.A. Biedenharn invented selling the prepared drink in bottles 2. Company Background (continued)• In 1919 a group of investors bought Coca Cola for around $25
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| |Between PepsiCo & Coca Cola | | | |Prepared by: Hazem Ali Maher Kortam
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Coca-Cola has strong brand recognition across the globe. The company has a leading brand value and a strong brand portfolio. Coca-Cola is the leading brands in the top 100 global brands ranking in 2012 (Interbrand). Interbrand also valued Coca-Cola at $67‚000 million. Coca-Cola ranks well ahead of its close competitor Pepsi which has a ranking of 22 having a brand value of $12‚690 million. Furthermore; Coca-Cola owns a large portfolio of product brands. The company owns four of the top five soft
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Indefinite Lives 1 2 4 5 6 7 13 13 40 40 41 42 43 44 45 45 51 52 53 54 55 56 58 58 59 59 60 61 62 15. Trade and Other Payables 16. Interest Bearing Liabilities 17. Provisions 18. Deferred Tax Assets and Liabilities 19. Defined Benefit Superannuation Plans 20. Share Capital 21. Shares Held by Equity Compensation Plans 22. Reserves 23. Employee Ownership Plans 24. Dividends 25. Earnings Per Share (EPS) 26. Commitments 27. Contingencies 28. Auditors’ Remuneration 29. Business Combinations 30. Key Management
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How Coca-Cola segments it market This is coca cola zero‚ which is a low calorie version of the normal coke. It was introduced in 2005. It was mainly introduced because males thought that diet coke was a feminine drink. Target Market Coke zero is primarily aimed towards young adult males around the world. This is because diet coke was seen to be more aimed at woman. It is also aimed at people that didn’t really purchase the normal coke due to it being too sugary
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The crisis that happened at Coca Cola was a very crucial incident. It affected issues such as brand and reputation‚ and the company has to take action so as not to ruin its image. Coca Cola is a company with a very strong brand name all over the world. An attack like this of the NGO can lead any company to problems. Although the Center for Science and Environment attacked the safety of Coca Cola India ’s products‚ Coke was well within the Indian government ’s legal limits for pesticide residue in
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Manila. And the secondary research technique that was used was from the study of Mr. Honorata Ocampo Lee which is about Comparison of the effectiveness of the physical distribution processess and strategies of Coca Cola bottlers Philippines Inc. and Pepsi Cola products Philippines Inc. in selected districts in Manila for the year 2001-2003. 3.4 Analyze and interpret appropriate qualitative and quantitative data Quantitative research uses a scientific approach; the researcher’s hypothesis
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S.W.O.T. ANALYSIS ON THE COCA-COLA BRAND COMPANY’S STOCK Prepared for Board of Directors Freedom Energy Company Prepared by Patrick McDonald Stock Analyst & Owner Freedom Energy Company November 12‚ 2012 November 12‚ 2012 To: Board of Directors Freedom Energy Company 1206 Mulholland Drive Malibu‚ California 91301 Dear Mrs. Hart‚ The attached report is suitable information to determine if Freedom Energy Company should invest in the Coca-Cola Brand stock. This letter
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Behavioural implication of planning: Employees know their roles. They comply with the specific method to act. Actually‚ a business need for strict measures. Top-down planning gives the management a feeling that they are controlling the quality. However‚ companies are likely to lose talent. Creative employees are hoping that someone noticed their talents‚ rather than to act in accordance with the instructions. Behavioural implication of control: The budget is completed quickly. Top-down budget are more efficient
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BACHELOR OF SCIENCE (HONS) IN BANKING AND FINANCE (DAY) Prepared for : Prepared by : Question | Marks | Assignment | /100 | CONTENTS 1. Introduction ------------------------------------------- 3 2. Financial Analysis ------------------------------------ 5 2.1. Profitability Ratio ---------------------------------------------- 5 2.2. Liquidity Ratio -------------------------------------------------- 11 2.3. Activity Ratio ----------------------------------------------------
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