the BBA program provided by University of Dhaka. The proposed topic is “Customer Service & Measuring Customer Satisfaction of One Bank”. This report is the requirement of the practical orientation. Bank is a service oriented organization. So the practical orientation has been made an integral part of the BBA degree requirement. In this regard I went to One Bank Limited to take a practical exposure of the activities of banking financial institution form. 1.2 Objectives of the Report: Without
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7 C’s of Customer Retention Checklist 1. Caring Attitude Projecting a caring attitude through: tone of voice use of pleasantries (please‚ thank you) smile projection empathy language (minimal use of industry jargon) taking ownership going the “extra mile” on behalf of customer 2. Customized Practices Definition of customizing: treating customers as individuals at all points of interaction making exceptions to policies/procedures to meet individual customer needs empowering
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C A S E S T U D Y A high-tech reception system will make life easier for Quality Care’s staff‚ but what about its customers^ The Quality Improvement Customers Didn’t Want by Dawn Iacobucci Jack Zadow‚ the consultant‚ was persuasive. Wrapping up the hourlong presentation‚ he still seemed as energized as be bad in tbe first five minutes. "Your biggest competitor‚ HealtbCare One‚ has already begun using a computerized reception system in 14 of its 22 facilities‚" he said‚ pointing to the
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RETAIL BANKING DEFINITION: “Retail banking is typical mass-market banking where individual customers use local branches of larger commercial banks. Services offered include: savings and checking accounts‚ mortgages‚ personal loans‚ debit cards‚ credit cards‚ and so” The Retail Banking environment today is changing fast. The changing customer demographics demands to create a differentiated application based on scalable technology‚ improved service and banking convenience. Higher
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Wal-Mart’s Strategic Quality Management and Customer Satisfaction MGT/449 December 5‚ 2010 Dr. Olivia Herriford Wal-Mart’s Strategic Quality Management and Customer Satisfaction One organization that has become successful in many aspects of satisfaction and quality is Wal-Mart. This organization started out providing basic products to customers during certain hours of the day and evening‚ and then expanded the become Wal-Mart Supercenters by also providing groceries and becoming a 24-hour
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An Application of SMS Technology for Customer Service Centre 1 Ariff Idris‚ 2Abd. Samad Hasan Basari‚ 3Nur Hanisah Zubir‚ 1‚2‚3 Faculty of Information and Communication Technology Universiti Teknikal Malaysia Melaka Locked Bag 1752‚ Pejabat Pos Durian Tunggal‚ 76109 Durian Tunggal Melaka‚ Malaysia 1 miariff@utem.edu.my‚ 2abdsamad@utem.edu.my‚ 3nurhanisah.zubir@gmail.com Abstract - SMS technology is designed originally as a communication tool between a service provider and its users
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OPPORTUNITIES OF RETAIL BANKING IN INDIA 1.0 RETAIL BANKING –An Introduction Retail banking is‚ however‚ quite broad in nature - it refers to the dealing of commercial banks with individual customers‚ both on liabilities and assets sides of the balance sheet. Fixed‚ current / savings accounts on the liabilities side; and mortgages‚ loans (e.g.‚ personal‚ housing‚ auto‚ and educational) on the assets side‚ are the more important of the products offered by banks. Related ancillary services include credit
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and other service providers realize the importance of Customer Relationship Management (CRM) and its potential to help them acquire new customers‚ retain existing ones and maximize their lifetime value. At this point‚ close relationship with customers will require a strong coordination between IT and marketing departments to provide a long-term retention of selected customers‚The role of Customer Relationship Management in banking sector is very important and the need for Customer Relationship
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Creating Good Customer Relationship through Effective Customer Service: A Key to Greater Profitability to Merchandising Business Excellent customer service – the daily‚ ongoing support of a company’s offerings – is critical in creating brand identity and ultimate success. Customer Service is the service provided in sustain somebody financially customer service most often includes answering questions‚ taking orders‚ dealing with transactions and relations‚ handling complaints and perhaps scheduling
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THE IMPACT OF TECHNOLOGY ON MARKETING IN NIGERIA BY EMMANUEL OMOBHUDE IRABOR COMPUTERS AUCHI ABSTRACT With a few exceptions‚ available literature tends to uphold the view that technology has become a universally relevant concept in every business organization. Some argue that a consistent and positive relationship exists between Marketing and Technology. This paper therefore‚ proposes that with its effects on marketing‚ organizations and practitioner can create a symbiotic
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