2315HSL – Event Marketing and Sponsorship 2315HSL YEEHAH EVENTS Bathurst Motor Festival Event Promotion Plan Executive SummaryThe Bathurst Motor Festival is in its second year‚ it was originally started in 2006 as the Bathurst International Motor Festival‚ however it has gone through three name changes and is back up and running and beginning to build a real name and reputation for itself. Although in the two years that the re-furbished event has been run (2011 and 2012) the event has achieved
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specific event is mainly designed for everyone to share their experiences and motivate others to wanting to pursue the medical field. The best part of any event is the anticipation of it all. Thinking about who will be there‚ what the environment will feel like‚ the food that will be catered‚ the activities that will go on‚ and the souvenirs are all part of what gets an event planner excited when creating events. Lights‚ camera‚ action! The pharmaceutical company is excited to host an event providing
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Current Event Summary- 2012 US Presidential Elections Whether it is about taxes‚ spending‚ the bailouts‚ the debt ceiling or entitlements‚ a fundamental source of disagreement between Republicans and Democrats is whether the federal government should be a support system for the country or play an extremely limited role in business‚ social and day-to-day life. The tea party wing of the Republican party has used reducing the size of government as a rallying cry while progressive Democrats
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Student URN 6227683 Date Due Monday 19th of November 2012‚ 4pm Student Name ziqi li No of Words 2978 Topic Chosen Market Segmentation Word Limit: 3000 Contents Executive Summary 2 Introduction 3 Market segmentation 3 Event introduction 5 Segmentation analysis 8 Conclusion 11 References 12 Executive Summary Market segmentation is a useful marketing tool for exploring the classes or categories by which customers can be grouped
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measuring and managing customer based brand equity. Journal of Marketing‚ 57(1)‚ pp. 1-22. Kelley‚ S. W. and Turley‚ L. W.‚ 2001. Consumer perceptions of service quality attributes at sporting events. Journal of Business Research‚ 54(2)‚ pp. 161-166. Kim‚ J.‚ 2010 The worth of sport event sponsorship: an event study. Journal of Management and Marketing Research‚ 1(1)‚ pp.2-5. Kothari‚ C.‚ 2008. Research methodology: methods and techniques. USA: New Age International. Lagae‚ W.‚ 2005. Sports Sponsorship
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Unit five: Principles of supporting business events Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document‚ either onto your computer or a disk • Then work through your Assessment‚ remembering to save your work regularly • When you’ve finished‚ print out a copy to keep for reference • Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My Study area – make sure it is clearly
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Section 1 – Understand how to support the organisation of a business event 1. When organising a business event‚ describe the range of support activities that may be required. First of all event should be carefully planned –what is the subject of event and how big the event is going to be; who is it for (what sort of people‚ what subjects included); when to held an event; amount of people to participate in the event‚ approximate budget. A very important part is to choose the right people who
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interest‚ & reflection of the events in the article * Student needs to elaborate on his/her thoughts using more detail * Shows some understanding & reflection of the events‚ but needs more explanation of thoughts/views/ opinions There is minimal information that demonstrates reflection or interest in the article. Reflection (Concepts & Communication) *Demonstrates deep reflection of the events in the article *Shows advanced understanding of the events/topic by using higher level thinking skills
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committee‚ the events under their purview and find out some of the difficulties that she and her committee faces along the way. J: Tell us more about the main roles and responsibilities of AEAC. X: Alumni and External Affairs Committee (AEAC) basically deals with alumni affairs and liaison with external parties. We also organize events for alumni to relive their memories in hall. In this academic year‚ we have started to engage current residents to be part of our alumni events‚ and this serves
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center of Beijing‚ China‚ named after the 天*门 (literally‚ Gate of Heavenly Peace) which sits to its north‚ separating it from the Forbidden City. It has great cultural significance as a symbol because it was the site of several key events in Chinese history (See below: Events). Outside of China‚ the square is best known for the 天*门 Square **. The square is 880 metres south to north and 500 metres east to west‚ a total area of 440‚000 square meters‚ which makes it the largest open-urban square in the
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