The pharmaceutical company is proud to host a hospitality reception to thank their customers and their workers for their services. Not only is this for the people a part of this company but is intended for everyone as well. However, this specific event is mainly designed for everyone to share their experiences and motivate others to wanting to pursue the medical field. The best part of any event is the anticipation of it all. Thinking about who will be there, what the environment will feel like, the food that will be catered, the activities that will go on, and the souvenirs are all part of what gets an event planner excited when creating events.
Lights, camera, action! The pharmaceutical company is excited to host an event providing to their customers. The anticipation will be built by making fliers, making invitations, posting online, and of course, word of mouth. The first time the event becomes just a thought is probably almost just as exciting as when the event is actually happening. It creates imagination and hope for the exact image of what the event is going to look like. The pharmaceutical company is looking forward to targeting out to those who are in the medical field or at least have interest in the medical field so these people can network with one another. The start of the planning will be the most fun and most stressful time as the company will need to look into the budgeting and participation of the event.
Dealing with the event itself is one thing, but dealing with the people of the event is another. It is important to look into where the attendees will park, the cost of the parking, and how to deal with the entrance and exit traffic. The pharmaceutical company will have to get together with a parking company. When the guests arrive, the flow of them entering the event will be an issue as well, so it will be important for someone to control the flow of arrival.
We would like the atmosphere
References: Allen, J. (2009). Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events, 2nd ed. Ontario: John Wiley & Sons Canada Ltd. Pickett, M. (2012) Professional Party Services and Party Planning. http://www.servicemagic.com/article.show.Professional-Party-Services-and-Party-Planning.16985.html Last accessed January 9, 2012. Silvers, J. (2012) Professional Event Coordination. http://www.juliasilvers.com/coord.htm Last accessed January 9, 2012.