Can you say what your strategy is? - David J. Collis and Michael G. Rukstad The authors emphasize on the importance of having a short (35 words max) company strategy‚ and communicating it to the employees. This is important to direct the companies operations in a coherent manner. The company and its employees need to know where the road is going. A strategy is not about your values of your mission‚ but simply about what your competitive game will be: what are you doing differently to your competitors
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Case study: strategic marketing What is Guinness all about? 1. Describe the brand image of Guinness in the western world. Guinness is seen as well-known beer brand in Western countries. Consumers consider Guinness beer as a part of the culture‚ a heritage‚ a part of Irish history created 250 years ago. The brand is even older than Australia. It is “a taste you grow into or are culturally required to learn to love”. The brand means stability for many Irish and this is also a beer that
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The children talked about me‚ as they tended to do‚ not knowing that I could understand what they were saying. “Look at his eyes and his nose. So weird‚” The children said. The life of an American in Spain is somewhat akin to an animal in a zoo‚ I suppose. The children had not known that I have lived in Spain for the last few years and had studied there language in college. I ignored the small children and attempted to walk away. The children kept following me as I walked away. It was as if I
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Department of International Relations‚ Faculty of Contemporary Studies (FCS)‚ National Defense University (NDU) RESEARCH PROPOSAL THE DECLINE OF THE WEST: A SOCIOECONOMIC PERISPECTIVE Presented to: Sir Bakare Najimudeen Submitted by: Jawad Falak M.Sc. IR-E (1st Semester) THE DECLINE OF THE WEST: A SOCIOECONOMIC PERISPECTIVE Statement of Problem: The group of countries historically designated as the West has carried their dominance of nearly two centuries into the 21st century now
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SAY NO TO PLAGIARISM Plagiarism is when a student copies a writer’s work by writing word for word without acknowledging his or her source. This usually happens when students feel lazy to research‚ take notes whilst reading or simply cannot summarize or paraphrase what they have read and researched on. Also when students work under pressure‚ or trying to meet deadlines they can plagiarize. Plagiarisms by students have resulted in a lot of consequences where even in some serious cases students are
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citizens have met their bare necessities. What does Aristotle mean by ‘good’? Does it mean happiness? Stability? I found this idea particularly intriguing because Aristotle points out that this goodness is best achieved collectively rather than individually. Is this possible? As Aristotle himself points out‚ people typically act in their own self-interest “in order to obtain that which they think good”. (1252a3) If the state aims at the “highest good” (1252a6)‚ does this necessarily benefit
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Drugs... These days‚ most teenagers learn about drugs from their friends who tell them how good consume pills and smoking some kind of heroin makes them feel good. But‚ the fact‚ the users don’t tell about the bad effects from the chemicals they have consume to their body. Probably‚ some of the users don’t know about the bad effects from consume drugs.When you buy some good in the street‚ make sure that you know how it was made and what substances those contained in that good. Nowadays‚ saying NO
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Just Say No? We all know that making the choice to start smoking is most often an adolescent’s decision made in response to peer-pressure: teenagers wanting to appear cool‚ independent‚ sophisticated and glamorous to their friends. Anti-smoking commercials always seem to be directed at teens. I remember from my younger days‚ “Just say no” was a popular catch-phrase. Today‚ I can turn my television to any random station and‚ sooner rather than later‚ I am going to run across an anti-tobacco
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How Science Increases Roulette Win Odds Roulette is more than just a ball spinning around a colored wheel. At the same time‚ it is not one of those games that requires a complex system of bets and strategies to win‚ either. Roulette is a game of science and math. Science will give you the advantage you need to beat the house. Math will ensure your winnings are grand. Understanding the Odds If you want a roulette win odds are everything. To understand how odds work‚ we need to start with the
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1. Drugs mess with your mind Drug use can cause you to lose your ability to remember things‚ to think clearly and to study properly. Drug use gives you the impression that you are more alert and aware‚ but under the influence of drugs you are actually less aware‚ and less alert. Drug use can also cause people to act in strange unpredictable ways. A person can undergo a complete personality change when under the influence of drugs. Since drug residues can remain in the body for many years after they
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