A Rhetorical Analysis Of Sue Jozui's Arguments
Many people do not like the idea that celebrities are in advertisements. Sue Jozui in her passage, argues that having celebs in advertisements is misleading and insults intelligence of the audience. She supports her argument by giving examples, like questioning why they think that someone will buy a suv just because some attractive famous person is pretending to drive it to get paid. The authors purpose is to persuade her audience to boycott this kind of advertising so people are not mislead anymore. The author establishes a kind of sarcastic tone for her audience, the people watching these advertisements. Jozi's argument is agreeable because most celebrities do not give an honest opinion and some advertisements may mislead people. A reason
that makes her argument agreeable is that some celebrities are most likely doing advertisements just for the money. They are doing it for the money because jo is going to believe that rich famous person is using these products when they could afford way better ones. If they are doing it just for the money then that means they are not really giving their honest opinion and they are just reading a script, giving fake feedback on the product which is not good for the buyers because without a real description on the item, they can be wasting money on not getting what they thought was so great. Another reason is that the audience watching the commercials or looking at advertisements are often mislead. For example, Justin Bieber’s Calvin Klein underwear advertisements. Many people are going to look at him modeling in them and think that they would possibly look like it if they wear them too.
Now, a lot of people do think the opposite and think that celebrities should be in commercials. Some may say that it is the customer's job to research the product. That is not true, it's no one's job but the people making the advertisements to put the right research and information in the advertisement. Another reason they might give is that the buyer is not forced to buy anything in an advertisement. Yeah obviously, but it should still be the right information for those who do want to buy it.
Celebrities being in commercials is not so much a good thing. they mislead people into thinking they could possibly look like the person modeling whatever item it is and also no one knows if they give their real opinion because they are so rich that it's like why would they even use these products? Jozi's argument is by far agreeable for all these reasons, celebrities in advertisements, should be banned!
that makes her argument agreeable is that some celebrities are most likely doing advertisements just for the money. They are doing it for the money because jo is going to believe that rich famous person is using these products when they could afford way better ones. If they are doing it just for the money then that means they are not really giving their honest opinion and they are just reading a script, giving fake feedback on the product which is not good for the buyers because without a real description on the item, they can be wasting money on not getting what they thought was so great. Another reason is that the audience watching the commercials or looking at advertisements are often mislead. For example, Justin Bieber’s Calvin Klein underwear advertisements. Many people are going to look at him modeling in them and think that they would possibly look like it if they wear them too.
Now, a lot of people do think the opposite and think that celebrities should be in commercials. Some may say that it is the customer's job to research the product. That is not true, it's no one's job but the people making the advertisements to put the right research and information in the advertisement. Another reason they might give is that the buyer is not forced to buy anything in an advertisement. Yeah obviously, but it should still be the right information for those who do want to buy it.
Celebrities being in commercials is not so much a good thing. they mislead people into thinking they could possibly look like the person modeling whatever item it is and also no one knows if they give their real opinion because they are so rich that it's like why would they even use these products? Jozi's argument is by far agreeable for all these reasons, celebrities in advertisements, should be banned!