ABC Motorcredit Case Study
Supporting the members of the Ohio community has been of the utmost importance to ABC MotorCredit throughout the life of the business. This year marks the ten-year anniversary of Walk for Babies, an annual charitable event that raises money for the Akron Children’s Hospital Neonatal Intensive Care Unit. This year was a record breaking year, with more teams participating and more money raised than ever before. Thanks to over 1,500 dedicated participants, a grand total of $101,206 was raised to support the important work done by the doctors, nurses, and other professionals of the NICU.
A decade of difference
Walk for Babies has been making a difference for the Akron Children’s Hospital NICU unit for 10 years. In that time, the event has raised over $800,000, all of which has been given directly to the hospital. The event was started by Sam and Shelby Snellenburger of ABC MotorCredit to help support the families and medical staff doing the vital work of caring for sick or premature newborns. Low birth weight, congenital heart defects, breathing issues, and intestinal problems are just a few of the serious issues that NICU doctors and nurses address for the youngest …show more content…
members of the Akron community. Money raised by Walk for Babies is used to fund research, the purchase of equipment, and other NICU programs.
Team work builds healthy communities
At its heart, Walk for Babies is a team event. This year, 103 teams raised money and joined forces at the Canal Park Akron Rubber Ducks Stadium for the 1-mile sponsored walk. Walkers ranged in age from 3 months old to 98 years old and traveled from as far as Alaska to participate. The largest team represented The Goddard School and was made up of 120 individuals. The Goddard school took home the award for most money raised, coming in at $9,476. Sam Snellenburger took the honor of most funds raised by an individual with $5,675. Many participants also had a personal connection to the NICU, with one member of team Colton’s Crusaders having left the NICU only one day prior to the event. At 37 years old, participant Jennifer Sweeny represented the oldest NICU grad present. Two teams, Carter’s Crew and Qunitastics, were tied for the most NICU grads on one team, with each team having 5 former NICU patients. This diverse group of dedicated team members shows how vital the NICU is to the entire community.
Voices of hope
Several different community members took the stage at Walk for Babies to inspire participants and increase awareness of the work done by the NICU. Shelby Snellenburger, who has been involved with Walk for Babies since its inception, kicked off the event with a wonderful speech. Bill Considine, CEO of Akron Children’s Hospital, and Laurie Fortune, a NICU nurse of 30 years, both spoke as well. There was also a showing of a video created by NICU grad parent Vince Spicocchi which highlighted the journey of 10 different NICU families. Watch the video here to learn more about the challenges faced by NICU patients and to get inspired to participate in next year’s Walk for Babies event.
ABC MotorCredit cares for communities
One of the guiding principles of ABC MotorCredit has always been to support members of the community.
Walk for Babies is just one of the many charitable organizations sponsored by ABC MotorCredit across 5 different Ohio cities. By supporting organizations such as the Susan G. Koman Breast Cancer organization, the American Heart Association, the Multiple Sclerosis Society, and the Special Olympics, ABC MotorCredit contributes to causes that effect people everywhere. They also support more localized organizations such as the Akron Area Soap Box Derby, the STC Cheerleading Academy, Barberton City Schools, and the Austintown Fitch Hall of Fame. Increasing the health, happiness, and wellness of communities is possible and supporting charitable organizations through fundraising is a step in the right
direction.
At ABC MotorCredit, helping people purchase affordable, reliable cars is only a small part of what we do to support the community. By sponsoring and participating in charitable events such as Walk for Babies, ABC MotorCredit has the opportunity to give back to the people of Ohio who have supported our business for so many years.
A decade of difference
Walk for Babies has been making a difference for the Akron Children’s Hospital NICU unit for 10 years. In that time, the event has raised over $800,000, all of which has been given directly to the hospital. The event was started by Sam and Shelby Snellenburger of ABC MotorCredit to help support the families and medical staff doing the vital work of caring for sick or premature newborns. Low birth weight, congenital heart defects, breathing issues, and intestinal problems are just a few of the serious issues that NICU doctors and nurses address for the youngest …show more content…
members of the Akron community. Money raised by Walk for Babies is used to fund research, the purchase of equipment, and other NICU programs.
Team work builds healthy communities
At its heart, Walk for Babies is a team event. This year, 103 teams raised money and joined forces at the Canal Park Akron Rubber Ducks Stadium for the 1-mile sponsored walk. Walkers ranged in age from 3 months old to 98 years old and traveled from as far as Alaska to participate. The largest team represented The Goddard School and was made up of 120 individuals. The Goddard school took home the award for most money raised, coming in at $9,476. Sam Snellenburger took the honor of most funds raised by an individual with $5,675. Many participants also had a personal connection to the NICU, with one member of team Colton’s Crusaders having left the NICU only one day prior to the event. At 37 years old, participant Jennifer Sweeny represented the oldest NICU grad present. Two teams, Carter’s Crew and Qunitastics, were tied for the most NICU grads on one team, with each team having 5 former NICU patients. This diverse group of dedicated team members shows how vital the NICU is to the entire community.
Voices of hope
Several different community members took the stage at Walk for Babies to inspire participants and increase awareness of the work done by the NICU. Shelby Snellenburger, who has been involved with Walk for Babies since its inception, kicked off the event with a wonderful speech. Bill Considine, CEO of Akron Children’s Hospital, and Laurie Fortune, a NICU nurse of 30 years, both spoke as well. There was also a showing of a video created by NICU grad parent Vince Spicocchi which highlighted the journey of 10 different NICU families. Watch the video here to learn more about the challenges faced by NICU patients and to get inspired to participate in next year’s Walk for Babies event.
ABC MotorCredit cares for communities
One of the guiding principles of ABC MotorCredit has always been to support members of the community.
Walk for Babies is just one of the many charitable organizations sponsored by ABC MotorCredit across 5 different Ohio cities. By supporting organizations such as the Susan G. Koman Breast Cancer organization, the American Heart Association, the Multiple Sclerosis Society, and the Special Olympics, ABC MotorCredit contributes to causes that effect people everywhere. They also support more localized organizations such as the Akron Area Soap Box Derby, the STC Cheerleading Academy, Barberton City Schools, and the Austintown Fitch Hall of Fame. Increasing the health, happiness, and wellness of communities is possible and supporting charitable organizations through fundraising is a step in the right
direction.
At ABC MotorCredit, helping people purchase affordable, reliable cars is only a small part of what we do to support the community. By sponsoring and participating in charitable events such as Walk for Babies, ABC MotorCredit has the opportunity to give back to the people of Ohio who have supported our business for so many years.