Business Journalism in India
Business and Magazine Journalism (combination of Niche I and II)
1 Growing importance of business journalism, a brief history (2)
2 The structure of financial management in the country starting with the Finance Minister, (5) rest of the bureaucracy, RBI governor, Planning Commission, SEBI, Banking sector
3 The Budget preparation and presentation, factors influencing the annual budget, role of (5) subsidies and foreign exchange reserves
4 Companies, balance sheets, AGMs window dressing of balance sheets, the loopholes (the case of Satyam) (5)
5 Stock exchange, Sensex and its ups and downs, need for stricter monitoring, how to (5) cover Stock Exchanges, qualities of a good stock exchange reporter
6 Ethics for business journalism. Should it be a watch dog or servant of business houses? (5) Role of freebies, junkets, five star attractions and need to resist them
7 Magazine journalism: The Indian scene, eclipse of the general interest magazines, (5) stagnation of news magazines, scope for special interest magazines. The role of the consumers purchasing power more important than editorial content
8 Magazines during post emergency boom Success of ‘India Today’. How can magazines (5) compete with the challenge posed by TV which now covers sports, celebrities, life style, news and business. How to find out if there is a niche for new magazines. Comment on Travel, Health, Technology and career-guidance magazines
9 Western craze among glossy women’s magazines, Better fare offered by regional (5) women’s magazines
10 Writing and editing for magazines, special skills needed. Importance of the rewrite desk (4)
11 Role of Alternative media to deal with people’s issues. Scope for magazines devoted to environment and civic issues (4)
Business Journalism- It’s all about Money!
* Pink papers * The ‘pink papers’ refer to financial newspapers like the Economic Times, which
1 Growing importance of business journalism, a brief history (2)
2 The structure of financial management in the country starting with the Finance Minister, (5) rest of the bureaucracy, RBI governor, Planning Commission, SEBI, Banking sector
3 The Budget preparation and presentation, factors influencing the annual budget, role of (5) subsidies and foreign exchange reserves
4 Companies, balance sheets, AGMs window dressing of balance sheets, the loopholes (the case of Satyam) (5)
5 Stock exchange, Sensex and its ups and downs, need for stricter monitoring, how to (5) cover Stock Exchanges, qualities of a good stock exchange reporter
6 Ethics for business journalism. Should it be a watch dog or servant of business houses? (5) Role of freebies, junkets, five star attractions and need to resist them
7 Magazine journalism: The Indian scene, eclipse of the general interest magazines, (5) stagnation of news magazines, scope for special interest magazines. The role of the consumers purchasing power more important than editorial content
8 Magazines during post emergency boom Success of ‘India Today’. How can magazines (5) compete with the challenge posed by TV which now covers sports, celebrities, life style, news and business. How to find out if there is a niche for new magazines. Comment on Travel, Health, Technology and career-guidance magazines
9 Western craze among glossy women’s magazines, Better fare offered by regional (5) women’s magazines
10 Writing and editing for magazines, special skills needed. Importance of the rewrite desk (4)
11 Role of Alternative media to deal with people’s issues. Scope for magazines devoted to environment and civic issues (4)
Business Journalism- It’s all about Money!
* Pink papers * The ‘pink papers’ refer to financial newspapers like the Economic Times, which