Business Plan of a Tea Bag
[pic]
Business Plan
Of
TEA HOUSE
[pic]
Ahsanullah University of Science and Technology
Business Plan
Of
TEA HOUSE
Three in One Tea Bag
Prepared For:
Mr. Shihub Bin Hossain
Lecturer,
School of Business
Prepared By:
Tahia Nawar ID# 09.01.02.103
Ayesha Parven ID# 09.01.02.105
Sharmin Rahman ID# 09.01.02.123
Afrina Islam ID# 09.01.02.135
Course Title: Entrepreneurship Development Course No: BBA 32 Date of Submission: 15 January 2012
Executive Summary
TEA HOUSE a start-up company owns by four partners namely Tahia Nawar, Ayesha Parven, Sharmin Rahman and Afrina Islam where each owns 25% of the company. The company is introducing country’s first Instant Milk Tea name Three in One Tea Bag. It’s a blessing for the people who takes tea several times in a day and who works late in night. They will get a perfectly blended Milk Tea with perfect taste and quality only by adding hot water. The company starts its first product in the market with their tag line Refresh your life. They are using processed tea powder from the countries local tea market, sugar is also coming from local market; powdered milk is coming from China. Main capitals used in producing the Tea Bags are Filter Paper and Tea Bag making machine which are also imported from China the world’s largest Tea Equipment manufacturers. In Three in One Tea Bag company is using different types innovative labels like origami shaped, cartoon and different social networks logo shaped. Currently in the country there are some leading groups producing tea but no one is producing Instant Milk Tea. So Three in One Tea Bag can easily win the competition and lead the market because in this digitalized life people need less time consuming product. Company estimates the price of each tea bag TK 3.2 where they will launch four types of boxes containing
Business Plan
Of
TEA HOUSE
[pic]
Ahsanullah University of Science and Technology
Business Plan
Of
TEA HOUSE
Three in One Tea Bag
Prepared For:
Mr. Shihub Bin Hossain
Lecturer,
School of Business
Prepared By:
Tahia Nawar ID# 09.01.02.103
Ayesha Parven ID# 09.01.02.105
Sharmin Rahman ID# 09.01.02.123
Afrina Islam ID# 09.01.02.135
Course Title: Entrepreneurship Development Course No: BBA 32 Date of Submission: 15 January 2012
Executive Summary
TEA HOUSE a start-up company owns by four partners namely Tahia Nawar, Ayesha Parven, Sharmin Rahman and Afrina Islam where each owns 25% of the company. The company is introducing country’s first Instant Milk Tea name Three in One Tea Bag. It’s a blessing for the people who takes tea several times in a day and who works late in night. They will get a perfectly blended Milk Tea with perfect taste and quality only by adding hot water. The company starts its first product in the market with their tag line Refresh your life. They are using processed tea powder from the countries local tea market, sugar is also coming from local market; powdered milk is coming from China. Main capitals used in producing the Tea Bags are Filter Paper and Tea Bag making machine which are also imported from China the world’s largest Tea Equipment manufacturers. In Three in One Tea Bag company is using different types innovative labels like origami shaped, cartoon and different social networks logo shaped. Currently in the country there are some leading groups producing tea but no one is producing Instant Milk Tea. So Three in One Tea Bag can easily win the competition and lead the market because in this digitalized life people need less time consuming product. Company estimates the price of each tea bag TK 3.2 where they will launch four types of boxes containing