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Busn460 Week 1 - 2 Analysis Report

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Busn460 Week 1 - 2 Analysis Report
Team A – All Pro Consulting Week 2 Analysis Report
Kai Chan
Mary Ann Insall
Jason Borron
Thomas Burris
Marcus Coss

DeVry University

Introduction CanGo, Inc., founded in 1996 by founder and CEO Elizabeth and her friend Andrew, is located in Hudson Valley. It is an online company that is able to offer a wide variety of books, music and videos to consumers and end users. In addition to that, the company also recently included online gaming service for a low subscription fee. Although it was stated in the video that the company quickly became the fastest growing company in Hudson Valley with its larger than expected growth over the last few years, it is clearly all by chance. They may have been growing tremendously, but the fact of the matter is that they don’t know which direction is best for the company to go. With that said, CanGo has hired All-Pro Consulting services to review and make suggestion on what the company needs in order to change its course, expand and continue its operation. We will review and list the twelve biggest issues facing CanGo, Inc. and recommendations that will help reduce or eliminate the issues. Issue One As we conclude our review of week one videos and the customer information, we found that there are a lot of issues that needed to be resolved. Within the issues we’ve found, there were six issues that are large enough to warrant immediate attention. We will list the six listed issues from the most to least serious. Among the six listed issues, none are bigger than the fact that CanGo, Inc. does not have a mission statement. The mission statement is the back bone of the company. A company’s mission statement “defines what an organization is, why it exists and its reason for being.” (entrepreneur, 2012). Each of your employees will look at the statement and they will know that this company understands what they are doing and which direction they’re going to go. CanGo, Inc. provides all inclusive service to customer’s



References: Donimi, S. (2008). Why Teamwork is Important for your Business. Retrieved May 9, 2012, from http://www.dynamicbusiness.com.au/openads/delivery/ck.php?banned=550.html Elkin, M Gunsch, J., (2012). How can I improve company morale?. Retrieved May 10, 2012 from http://www.wisegeek.com/how-can-i-improve-employee-morale.htm N.A Osmond, V., & Media, R. (2012). Chron.com. Retrieved May 5, 2012, from http://smallbuisness.chron.com.html Van Beest, M

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