Canadian Consumer Lifestyle

Canadian consumer lifestyle tends to vary vastly based on the demographics of the population. The younger population entering the workforce gravitate towards living in downtown dominated by apartment and condominium dwellings. On the other hand, the mature population mostly with families prefer to live outside the metropolis to meet the needs of a growing family. There are always exceptions to the norm but this is based on the general observation of the Canadian market.
The population living in the urbanized core tend to have limited or no access to garden space. Most of the apartment buildings have property management teams in place catering to the busy lifestyle of the younger population. Majority of the dwellers at these centers are renters as they do not have enough savings to put aside as down payment for an apartment.
These renters have little stake in the overall upkeep of the building as it is a temporary dwelling for them. Property managers tend to hire commercial landscapers for upkeep of the small lawns attached to these buildings. These landscapers have commercial accounts in place with wholesalers and complete bulk purchases to manage multiple lawns for their clientele. Gardening sales are limited in these areas for the retail consumer living in apartment buildings. Local grocery stores carry small pots of seasonal plants for the avid gardener to display on their patios. These are the only gardening item that gets traction amongst the downtown dwellers. Limited sales are expected from gardening centers in these areas. Community gardening centers seems to be a popular and growing trend observed at these urban centers. This might buck the trend of slow retail garden sales in urban centers but scarcity of real estate is a major obstacle for communities to set up garden centers in the downtown core.
Gardening seems to be a source of joy and passion for many living away from the urban core.
Majority of these areas in Canada tend to have detached houses with a sizable lawn on a larger lot. The bulk of the population in these regions are home owners who take pride in maintaining their garden. The long winters in Canada tend to make every summer a celebrated event. Canadians tend to socialize a lot more with gardens being a favored spot to catch sun rays and do outdoor cooking. As such, consumer spending to improve garden space is at its highest during the summer months. Garden sales spike right before the spring season and all through the summers. Consumers that shy away from gardening chores due to their preference or busy lifestyle hire local small contractors to maintain their garden. These contractors due to the scale of their business make purchases locally within the proximity of their client homes to reduce commute.
In summary, Canadians living away from the downtown core spend a lot more at gardening centers then the downtown dwellers. This is primarily driven by the limited land resources available to the population living in
downtown.