Management 404
Communication Plan
A. General Information
Date: August 25, 2013
Authorized by:
Project Description (Summary)
Our mission is to create a coffee shop that makes our customers feel comfortable and at home and a product that tastes great with a value that no one can beat.
We have a passion for serving delicious specialty coffee. When a customer walks into our shop we want them to feel welcomed into a relax atmosphere where they can enjoy fresh brewed, delicious gourmet coffees and treats.
The design of our coffee shop will have comfortable seating; booths and tables, surrounded by calming colors. The lighting will be good enough to work yet not too bright for those who want a tranquil peaceful environment.
It is our intent to offer free Wi-Fi, loyalty cards; as well as other perks to keep customers coming back; a place that is great for studying or working on projects; a place to meet friends or just simply to relax with our fresh brewed, delicious gourmet coffees.
We will also provide a pamphlet with information explaining what makes our coffee so good; how we freshly roast and ground the coffee and how our coffee is handpicked and not mass produced; all of which makes our coffee stand out from our competitors.
B. Stakeholder List
All Stakeholders are located in the same geographical locations
Stakeholder Name / Title Project Role
Jamie Burgeson – Project Manager (PM) As Project Manager, Jamie will guide the entire project from start to finish. Her responsibilities include the organization, management and control of the various project processes making sure that all Administrators, Management, Contractors and hired staff (Resources for project); comply with the time frame proposed to ensure successful completion of the project.
Tonia N. Bertolucci – Systems Manager (SME) Tonia is the SME and the Systems Manager for the project. She will assist with the design and diagram for the coffee shop; test the newly