Coffee Shop Business Plan
Table of Contents
1. Executive Summary 2. General Company Description 3. Products and services 4. Marketing Plan 1. Market Research 2. Economics 3. Product 4. Customers 5. Competition 6. Table 1: Competitive Analysis 7. Niche 8. Strategy 9. Promotion 10. Pricing 11. Proposed Location 12. Distribution Channels 5. Operational Plan 1. Production 2. Location 3. Legal Environment 4. Personnel 5. Inventory 6. Suppliers 7. Credit Policies 8. Managing Accounts Receivable 9. Managing Accounts Payable 6. Management & Organisation 1. Professional & Advisory Support 7. Financial Statements 1. Sales Forecast 2. Startup Expenses & Capitalization 3. Startup Expenses & Capitalization 4. 12 Month Profit & Loss projection 5. 3Year Profit Projection 6. Projected Cash Flow 7. Opening Day Balance Sheet 8. Break-Even Analysis 9. Break-Even Analysis 10. Startup Expenses & Capitalization 8. Appendices 9. References
Executive Summary
Description of business
Overload Cafe and Laundromat is a new business due to begin operations in January 2009.
The business is a Coffee shop and a Laundromat – a two in one service, intended to serve the community in Pietermaritzburg, in the new section of the Midlands Mall, an area where a laundromat will be ideally situated and needed for the area.
Our goal is to provide customers with the convenience of having their laundry done while they have a bite to eat or catch up with a friend over coffee.
Ownership and Management
Overload will be a partnership. The partners will be John, Matthew and Chris who are skilled in cooking, accounting and management respectively.
They are all active partners in the management decisions.
Objective
Primary objectives over the next year: 1) Complete start up activities and open the business to our customers in January 2009. 2)
1. Executive Summary 2. General Company Description 3. Products and services 4. Marketing Plan 1. Market Research 2. Economics 3. Product 4. Customers 5. Competition 6. Table 1: Competitive Analysis 7. Niche 8. Strategy 9. Promotion 10. Pricing 11. Proposed Location 12. Distribution Channels 5. Operational Plan 1. Production 2. Location 3. Legal Environment 4. Personnel 5. Inventory 6. Suppliers 7. Credit Policies 8. Managing Accounts Receivable 9. Managing Accounts Payable 6. Management & Organisation 1. Professional & Advisory Support 7. Financial Statements 1. Sales Forecast 2. Startup Expenses & Capitalization 3. Startup Expenses & Capitalization 4. 12 Month Profit & Loss projection 5. 3Year Profit Projection 6. Projected Cash Flow 7. Opening Day Balance Sheet 8. Break-Even Analysis 9. Break-Even Analysis 10. Startup Expenses & Capitalization 8. Appendices 9. References
Executive Summary
Description of business
Overload Cafe and Laundromat is a new business due to begin operations in January 2009.
The business is a Coffee shop and a Laundromat – a two in one service, intended to serve the community in Pietermaritzburg, in the new section of the Midlands Mall, an area where a laundromat will be ideally situated and needed for the area.
Our goal is to provide customers with the convenience of having their laundry done while they have a bite to eat or catch up with a friend over coffee.
Ownership and Management
Overload will be a partnership. The partners will be John, Matthew and Chris who are skilled in cooking, accounting and management respectively.
They are all active partners in the management decisions.
Objective
Primary objectives over the next year: 1) Complete start up activities and open the business to our customers in January 2009. 2)
References: 1. Atril, P. & Mclaney, E.2006. Accounting and Finance for Non-Specialists, 5th ed. Pearson Education Limited, Essex